[nexus] fix(audit): resolve integration checker findings — straggler strings, query param pre-fill, orphaned import

- Alias uses absolute path (path.resolve) for correct Vite import resolution
- [nexus] comment marks the change for rebase visibility
- Original OnboardingWizard.tsx and App.tsx remain unmodified

.planning/REBASE-RUNBOOK.md

@@ -0,0 +1,83 @@
+# Nexus Rebase Runbook
+
+Step-by-step workflow for rebasing Nexus fork commits onto new upstream Paperclip releases.
+
+## Prerequisites
+
+- `git rerere` enabled: `git config rerere.enabled true`
+- `git range-diff` available (git 2.19+, confirmed 2.39.5 on this machine)
+- Upstream remote configured: `git remote add upstream https://github.com/paperclipai/paperclip.git` (if not already)
+
+## Pre-Rebase Checklist
+
+1. Ensure working tree is clean: `git status`
+2. Fetch upstream: `git fetch upstream`
+3. Record current tip: `git log --oneline -1` (save this SHA as OLD_TIP)
+4. Verify all tests pass before rebase: `pnpm test:run`
+
+## Rebase Procedure
+
+```bash
+# 1. Fetch latest upstream
+git fetch upstream
+
+# 2. Rebase nexus commits onto upstream/master
+git rebase upstream/master
+
+# 3. If conflicts arise:
+#    - git rerere will auto-apply previously recorded resolutions
+#    - For new conflicts: resolve manually, then `git add` + `git rebase --continue`
+#    - rerere automatically records new resolutions for future use
+
+# 4. Verify rebase integrity with range-diff
+#    ORIG_HEAD is the pre-rebase tip (set automatically by git)
+git range-diff upstream/master ORIG_HEAD HEAD
+```
+
+## Post-Rebase Verification
+
+1. **range-diff check:** `git range-diff upstream/master ORIG_HEAD HEAD`
+   - Every nexus commit should show as "equivalent" (minor offset changes only)
+   - Flag any commit showing significant diff changes for manual review
+2. **Test suite:** `pnpm test:run` — all tests must pass
+3. **Type check:** `pnpm typecheck` (if available) or `pnpm -r run typecheck`
+4. **Branding spot check:** `pnpm vitest run --project packages/branding`
+
+## Handling Common Scenarios
+
+### Upstream changed a file we also changed (DISPLAY zone)
+- Most common: string changes in UI components
+- rerere should handle if previously resolved
+- If new: resolve keeping Nexus display string, `git add`, continue
+
+### Upstream added new constants to packages/shared/src/constants.ts
+- Our changes are in `packages/branding/` (separate file) — no conflict expected
+- If AGENT_ROLE_LABELS format changes upstream, update the DISPLAY zone mapping
+
+### Upstream restructured a file entirely
+- range-diff will show the affected nexus commit as "changed"
+- Manually verify the nexus change still applies correctly
+- Update zone taxonomy if file paths changed
+
+## rerere Cache Notes
+
+- Cache lives in `.git/rr-cache/` (not tracked by git)
+- Cache is machine-local — lost on re-clone
+- After a fresh clone, first rebase may require manual resolution
+- Subsequent rebases at the same conflict points will auto-resolve
+
+## Hook Re-installation
+
+After a fresh clone, the commit-msg hook must be reinstalled:
+
+```bash
+# From repo root:
+cp scripts/nexus-commit-msg-hook.sh .git/hooks/commit-msg
+chmod +x .git/hooks/commit-msg
+```
+
+Or using the install script:
+
+```bash
+bash scripts/install-hooks.sh
+```

.planning/ZONE-TAXONOMY.md

@@ -0,0 +1,77 @@
+# Nexus Zone Taxonomy
+
+Classifies every Paperclip-to-Nexus rename target by zone.
+Zones determine which occurrences are safe to change and which must stay unchanged for upstream sync.
+
+**Zones:**
+- **DISPLAY** — User-facing strings safe to rename (UI text, banners, tooltips, help text, button labels)
+- **CODE** — TypeScript identifiers, import paths, route segments, env vars — do NOT touch
+- **STORED** — DB column/table names, stored enum values — do NOT touch
+
+---
+
+## DISPLAY Zone (safe to change in Phases 2-4)
+
+| Target | Location | Current Value | Nexus Value | Phase |
+|--------|----------|---------------|-------------|-------|
+| Company display string in JSX | ~16 UI files in `ui/src/` | "Company" | "Workspace" | 3 |
+| Companies plural in JSX | UI files | "Companies" | "Workspaces" | 3 |
+| CEO display string in JSX | `ui/src/components/agent-config-primitives.tsx`, `AgentProperties.tsx`, etc. | "CEO" | "Project Manager" | 3 |
+| Board display string in JSX | Various UI files | "Board" | "Owner" | 3 |
+| Hire button text | UI dialogs | "Hire" | "Add" | 3 |
+| Fire button text | UI dialogs | "Fire" | "Remove" | 3 |
+| `AGENT_ROLE_LABELS.ceo` value | `packages/shared/src/constants.ts` | `"CEO"` | `"Project Manager"` | 2 |
+| PAPERCLIP ASCII banner | `server/src/startup-banner.ts` | "PAPERCLIP" | "NEXUS" | 2 |
+| PAPERCLIP ASCII banner (CLI) | `cli/src/utils/banner.ts` | "PAPERCLIP" | "NEXUS" | 2 |
+| App title in browser tab | `ui/index.html` or layout | "Paperclip" | "Nexus" | 3 |
+| Top-left logo text | UI layout component | "Paperclip" | "Nexus" | 3 |
+| CLI help text brand name | `cli/src/` command descriptions | "Paperclip" | "Nexus" | 3 |
+| paperclip.ing URL references | `ui/src/pages/CompanyExport.tsx` | "paperclip.ing" | Nexus URL | 3 |
+| Favicon and logo assets | `ui/public/` or assets dir | Paperclip branding | Nexus branding | 3 |
+
+---
+
+## CODE Zone (do NOT touch — upstream sync priority)
+
+| Target | Location | Rationale |
+|--------|----------|-----------|
+| `companyService`, `companyId`, `selectedCompanyId` | Throughout server/ui/cli | TypeScript identifiers — hundreds of import references |
+| `companies` table name | `packages/db/src/schema/` | DB table — migration required to rename |
+| `company_id` FK columns | `packages/db/src/schema/` | DB columns — migration required |
+| `/api/companies` route segment | `server/src/routes/companies.ts` | API contract — client/server must match |
+| `COMPANY_STATUSES` / `CompanyStatus` type | `packages/shared/src/constants.ts` | Upstream shared type — plugin API contract |
+| `@paperclipai/*` package names | All `package.json` files | Import paths throughout monorepo |
+| `PAPERCLIP_*` env vars | Server/CLI config | Breaks existing deployments |
+| `board_api_keys` table / `board` actor type | DB schema, auth code | Auth token format, DB schema |
+| `pcp_board_*` token prefixes | Auth code | Would invalidate issued tokens |
+| `.paperclip.yaml` export format | Import/export code | Upstream compatibility |
+
+---
+
+## STORED Zone (do NOT touch — DB integrity)
+
+| Target | Location | Stored Where | Rationale |
+|--------|----------|-------------|-----------|
+| `"ceo"` in `AGENT_ROLES` | `packages/shared/src/constants.ts` | `agent_role` DB column | Existing rows contain this value |
+| `"hire_agent"` approval type | `packages/shared/src/constants.ts` APPROVAL_TYPES | `approval_type` DB column | Existing approvals reference this |
+| `"approve_ceo_strategy"` | `packages/shared/src/constants.ts` APPROVAL_TYPES | `approval_type` DB column | Existing approvals reference this |
+| `"bootstrap_ceo"` invite type | `packages/shared/src/constants.ts` | `invite_type` DB column | Existing invites reference this |
+| `company_id` FK values | All FK columns | PostgreSQL foreign keys | Data integrity constraint |
+
+---
+
+## Zone Summary
+
+| Zone | Count | Rule |
+|------|-------|------|
+| DISPLAY | ~40 surface points | Safe to rename in Phases 2-4 |
+| CODE | Many hundreds | Never rename — upstream sync priority |
+| STORED | ~8 enum/column values | Never rename — DB integrity |
+
+---
+
+## Decision Rule
+
+When the same term appears in multiple zones (e.g., "ceo" is both STORED as `AGENT_ROLES[0]` and DISPLAY as `AGENT_ROLE_LABELS.ceo` value), classify each occurrence independently. The key stays, only the display value changes.
+
+**Example:** `AGENT_ROLES` contains `"ceo"` (STORED — do not touch). `AGENT_ROLE_LABELS.ceo` has value `"CEO"` (DISPLAY — safe to change to `"Project Manager"`). Both live in the same file (`packages/shared/src/constants.ts`), but the treatment differs per occurrence.

cli/package.json

@@ -45,6 +45,7 @@
     "@paperclipai/adapter-pi-local": "workspace:*",
     "@paperclipai/adapter-openclaw-gateway": "workspace:*",
     "@paperclipai/adapter-utils": "workspace:*",
+    "@paperclipai/branding": "workspace:*",
     "@paperclipai/db": "workspace:*",
     "@paperclipai/server": "workspace:*",
     "@paperclipai/shared": "workspace:*",

cli/src/__tests__/company.test.ts

@@ -278,7 +278,7 @@ describe("renderCompanyImportPreview", () => {
     });
 
     expect(rendered).toContain("Include");
-    expect(rendered).toContain("company, projects, tasks, agents, skills");
+    expect(rendered).toContain("workspace, projects, tasks, agents, skills"); // [nexus] updated from "company" to "workspace"
     expect(rendered).toContain("7 agents total");
     expect(rendered).toContain("1 project total");
     expect(rendered).toContain("1 task total");
@@ -319,7 +319,7 @@ describe("renderCompanyImportResult", () => {
       },
     );
 
-    expect(rendered).toContain("Company");
+    expect(rendered).toContain("Workspace"); // [nexus] updated from "Company" to "Workspace"
     expect(rendered).toContain("https://paperclip.example/PAP/dashboard");
     expect(rendered).toContain("3 agents total (1 created, 1 updated, 1 skipped)");
     expect(rendered).toContain("3 projects total (1 created, 1 updated, 1 skipped)");

cli/src/__tests__/http.test.ts

@@ -72,7 +72,7 @@ describe("PaperclipApiClient", () => {
       causeMessage: "fetch failed",
     } satisfies Partial<ApiConnectionError>);
     await expect(client.post("/api/companies/import/preview", {})).rejects.toThrow(
-      /Could not reach the Paperclip API\./,
+      /Could not reach the Nexus API\./, // [nexus] updated from "Paperclip API" to "Nexus API"
     );
     await expect(client.post("/api/companies/import/preview", {})).rejects.toThrow(
       /curl http:\/\/localhost:3100\/api\/health/,

cli/src/client/board-auth.ts

@@ -2,6 +2,7 @@ import { spawn } from "node:child_process";
 import fs from "node:fs";
 import path from "node:path";
 import pc from "picocolors";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
 import { buildCliCommandLabel } from "./command-label.js";
 import { resolveDefaultCliAuthPath } from "../config/home.js";
 
@@ -215,7 +216,7 @@ export async function loginBoardCli(params: {
 
   const approvalUrl = challenge.approvalUrl ?? `${apiBase}${challenge.approvalPath}`;
   if (params.print !== false) {
-    console.error(pc.bold("Board authentication required"));
+    console.error(pc.bold(`${VOCAB.board} authentication required`)); // [nexus]
     console.error(`Open this URL in your browser to approve CLI access:\n${approvalUrl}`);
   }
 

cli/src/client/http.ts

@@ -1,4 +1,5 @@
 import { URL } from "node:url";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
 
 export class ApiRequestError extends Error {
   status: number;
@@ -205,7 +206,7 @@ function buildConnectionErrorMessage(input: {
 }): string {
   const healthUrl = buildHealthCheckUrl(input.url);
   const lines = [
-    "Could not reach the Paperclip API.",
+    `Could not reach the ${VOCAB.appName} API.`, // [nexus]
     "",
     `Request: ${input.method} ${input.url}`,
   ];
@@ -214,12 +215,12 @@ function buildConnectionErrorMessage(input: {
   }
   lines.push(
     "",
-    "This usually means the Paperclip server is not running, the configured URL is wrong, or the request is being blocked before it reaches Paperclip.",
+    `This usually means the ${VOCAB.appName} server is not running, the configured URL is wrong, or the request is being blocked before it reaches ${VOCAB.appName}.`, // [nexus]
     "",
     "Try:",
-    "- Start Paperclip with `pnpm dev` or `pnpm paperclipai run`.",
+    `- Start ${VOCAB.appName} with \`pnpm dev\` or \`pnpm paperclipai run\`.`, // [nexus]
     `- Verify the server is reachable with \`curl ${healthUrl}\`.`,
-    `- If Paperclip is running elsewhere, pass \`--api-base ${input.apiBase.replace(/\/+$/, "")}\` or set \`PAPERCLIP_API_URL\`.`,
+    `- If ${VOCAB.appName} is running elsewhere, pass \`--api-base ${input.apiBase.replace(/\/+$/, "")}\` or set \`PAPERCLIP_API_URL\`.`, // [nexus]
   );
   return lines.join("\n");
 }

cli/src/commands/auth-bootstrap-ceo.ts

@@ -3,6 +3,7 @@ import * as p from "@clack/prompts";
 import pc from "picocolors";
 import { and, eq, gt, isNull } from "drizzle-orm";
 import { createDb, instanceUserRoles, invites } from "@paperclipai/db";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
 import { loadPaperclipEnvFile } from "../config/env.js";
 import { readConfig, resolveConfigPath } from "../config/store.js";
 
@@ -57,12 +58,12 @@ export async function bootstrapCeoInvite(opts: {
   loadPaperclipEnvFile(configPath);
   const config = readConfig(configPath);
   if (!config) {
-    p.log.error(`No config found at ${configPath}. Run ${pc.cyan("paperclip onboard")} first.`);
+    p.log.error(`No config found at ${configPath}. Run ${pc.cyan("nexus onboard")} first.`); // [nexus]
     return;
   }
 
   if (config.server.deploymentMode !== "authenticated") {
-    p.log.info("Deployment mode is local_trusted. Bootstrap CEO invite is only required for authenticated mode.");
+    p.log.info(`Deployment mode is local_trusted. Bootstrap ${VOCAB.ceo} invite is only required for authenticated mode.`); // [nexus]
     return;
   }
 
@@ -121,12 +122,12 @@ export async function bootstrapCeoInvite(opts: {
 
     const baseUrl = resolveBaseUrl(configPath, opts.baseUrl);
     const inviteUrl = `${baseUrl}/invite/${token}`;
-    p.log.success("Created bootstrap CEO invite.");
+    p.log.success(`Created bootstrap ${VOCAB.ceo} invite.`); // [nexus]
     p.log.message(`Invite URL: ${pc.cyan(inviteUrl)}`);
     p.log.message(`Expires: ${pc.dim(created.expiresAt.toISOString())}`);
   } catch (err) {
     p.log.error(`Could not create bootstrap invite: ${err instanceof Error ? err.message : String(err)}`);
-    p.log.info("If using embedded-postgres, start the Paperclip server and run this command again.");
+    p.log.info(`If using embedded-postgres, start the ${VOCAB.appName} server and run this command again.`); // [nexus]
   } finally {
     await closableDb.$client?.end?.({ timeout: 5 }).catch(() => undefined);
   }

cli/src/commands/client/company.ts

@@ -11,6 +11,7 @@ import type {
   CompanyPortabilityPreviewResult,
   CompanyPortabilityImportResult,
 } from "@paperclipai/shared";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
 import { ApiRequestError } from "../../client/http.js";
 import { openUrl } from "../../client/board-auth.js";
 import { binaryContentTypeByExtension, readZipArchive } from "./zip.js";
@@ -78,7 +79,7 @@ const IMPORT_INCLUDE_OPTIONS: Array<{
   label: string;
   hint: string;
 }> = [
-  { value: "company", label: "Company", hint: "name, branding, and company settings" },
+  { value: "company", label: VOCAB.company, hint: "name, branding, and workspace settings" }, // [nexus]
   { value: "projects", label: "Projects", hint: "projects and workspace metadata" },
   { value: "issues", label: "Tasks", hint: "tasks and recurring routines" },
   { value: "agents", label: "Agents", hint: "agent records and org structure" },
@@ -389,8 +390,8 @@ async function promptForImportSelection(preview: CompanyPortabilityPreviewResult
       options: [
         {
           value: "company",
-          label: state.company ? "Company: included" : "Company: skipped",
-          hint: catalog.company.files.length > 0 ? "toggle company metadata" : "no company metadata in package",
+          label: state.company ? `${VOCAB.company}: included` : `${VOCAB.company}: skipped`, // [nexus]
+          hint: catalog.company.files.length > 0 ? `toggle ${VOCAB.company.toLowerCase()} metadata` : `no ${VOCAB.company.toLowerCase()} metadata in package`, // [nexus]
         },
         {
           value: "projects",
@@ -662,7 +663,7 @@ export function renderCompanyImportResult(
 ): string {
   const lines: string[] = [
     `${pc.bold("Target")}  ${meta.targetLabel}`,
-    `${pc.bold("Company")} ${result.company.name} (${actionChip(result.company.action)})`,
+    `${pc.bold(VOCAB.company)} ${result.company.name} (${actionChip(result.company.action)})`, // [nexus]
     `${pc.bold("Agents")}  ${summarizeImportAgentResults(result.agents)}`,
     `${pc.bold("Projects")} ${summarizeImportProjectResults(result.projects)}`,
   ];
@@ -1040,7 +1041,7 @@ function assertDeleteFlags(opts: CompanyDeleteOptions): void {
 }
 
 export function registerCompanyCommands(program: Command): void {
-  const company = program.command("company").description("Company operations");
+  const company = program.command("company").description(`${VOCAB.company} operations`) // [nexus];
 
   addCommonClientOptions(
     company

cli/src/commands/configure.ts

@@ -15,7 +15,7 @@ import {
   resolveDefaultLogsDir,
   resolvePaperclipInstanceId,
 } from "../config/home.js";
-import { printPaperclipCliBanner } from "../utils/banner.js";
+import { printNexusCliBanner } from "../utils/banner.js";
 
 type Section = "llm" | "database" | "logging" | "server" | "storage" | "secrets";
 
@@ -72,7 +72,7 @@ export async function configure(opts: {
   config?: string;
   section?: string;
 }): Promise<void> {
-  printPaperclipCliBanner();
+  printNexusCliBanner();
   p.intro(pc.bgCyan(pc.black(" paperclip configure ")));
   const configPath = resolveConfigPath(opts.config);
 

cli/src/commands/db-backup.ts

@@ -8,7 +8,7 @@ import {
   resolvePaperclipInstanceId,
 } from "../config/home.js";
 import { readConfig, resolveConfigPath } from "../config/store.js";
-import { printPaperclipCliBanner } from "../utils/banner.js";
+import { printNexusCliBanner } from "../utils/banner.js";
 
 type DbBackupOptions = {
   config?: string;
@@ -47,7 +47,7 @@ function resolveBackupDir(raw: string): string {
 }
 
 export async function dbBackupCommand(opts: DbBackupOptions): Promise<void> {
-  printPaperclipCliBanner();
+  printNexusCliBanner();
   p.intro(pc.bgCyan(pc.black(" paperclip db:backup ")));
 
   const configPath = resolveConfigPath(opts.config);

cli/src/commands/doctor.ts

@@ -15,7 +15,7 @@ import {
   type CheckResult,
 } from "../checks/index.js";
 import { loadPaperclipEnvFile } from "../config/env.js";
-import { printPaperclipCliBanner } from "../utils/banner.js";
+import { printNexusCliBanner } from "../utils/banner.js";
 
 const STATUS_ICON = {
   pass: pc.green("✓"),
@@ -28,7 +28,7 @@ export async function doctor(opts: {
   repair?: boolean;
   yes?: boolean;
 }): Promise<{ passed: number; warned: number; failed: number }> {
-  printPaperclipCliBanner();
+  printNexusCliBanner();
   p.intro(pc.bgCyan(pc.black(" paperclip doctor ")));
 
   const configPath = resolveConfigPath(opts.config);

cli/src/commands/onboard.ts

@@ -32,7 +32,91 @@ import {
   resolvePaperclipInstanceId,
 } from "../config/home.js";
 import { bootstrapCeoInvite } from "./auth-bootstrap-ceo.js";
-import { printPaperclipCliBanner } from "../utils/banner.js";
+import { printNexusCliBanner } from "../utils/banner.js";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
+
+// [nexus] Auto-create PM and Engineer agents on first run
+async function bootstrapNexusAgents(serverUrl: string, rootDir: string): Promise<void> {
+  // [nexus] Health-check poll — wait for server to be ready (max 30 seconds)
+  const maxRetries = 30;
+  let serverReady = false;
+  for (let i = 0; i < maxRetries; i++) {
+    try {
+      const res = await fetch(`${serverUrl}/api/health`);
+      if (res.ok) {
+        serverReady = true;
+        break;
+      }
+    } catch {
+      // [nexus] Server not ready yet
+    }
+    if (i < maxRetries - 1) {
+      await new Promise<void>((r) => setTimeout(r, 1000));
+    }
+  }
+
+  if (!serverReady) {
+    console.warn("[nexus] Server did not become ready in 30s, skipping agent bootstrap");
+    return;
+  }
+
+  try {
+    // [nexus] Check if workspace already exists (idempotent — skip if already bootstrapped)
+    const companiesRes = await fetch(`${serverUrl}/api/companies`);
+    if (!companiesRes.ok) {
+      console.warn("[nexus] Could not fetch workspaces, skipping agent bootstrap");
+      return;
+    }
+    const companies = (await companiesRes.json()) as unknown[];
+    if (companies.length > 0) {
+      return; // [nexus] Already bootstrapped — skip
+    }
+
+    // [nexus] Create workspace
+    p.log.step(`Creating your ${VOCAB.company} workspace...`);
+    const companyRes = await fetch(`${serverUrl}/api/companies`, {
+      method: "POST",
+      headers: { "Content-Type": "application/json" },
+      body: JSON.stringify({ name: VOCAB.appName }),
+    });
+    if (!companyRes.ok) {
+      console.warn("[nexus] Could not create workspace, skipping agent bootstrap");
+      return;
+    }
+    const company = (await companyRes.json()) as { id: string };
+
+    // [nexus] Create PM agent (role: "ceo" for elevated permissions — displays as Project Manager)
+    p.log.step(`Adding ${VOCAB.ceo} agent...`);
+    await fetch(`${serverUrl}/api/companies/${company.id}/agents`, {
+      method: "POST",
+      headers: { "Content-Type": "application/json" },
+      body: JSON.stringify({
+        name: "Project Manager",
+        role: "ceo",
+        adapterType: "claude_local",
+        adapterConfig: { cwd: rootDir },
+      }),
+    });
+
+    // [nexus] Create Engineer agent
+    p.log.step("Adding Engineer agent...");
+    await fetch(`${serverUrl}/api/companies/${company.id}/agents`, {
+      method: "POST",
+      headers: { "Content-Type": "application/json" },
+      body: JSON.stringify({
+        name: "Engineer",
+        role: "engineer",
+        adapterType: "claude_local",
+        adapterConfig: { cwd: rootDir },
+      }),
+    });
+
+    p.log.success("Workspace and agents created — you're ready to go!");
+  } catch (err) {
+    // [nexus] Bootstrap failures are warnings, not errors — user can create agents manually
+    console.warn("[nexus] Agent bootstrap failed:", err instanceof Error ? err.message : String(err));
+  }
+}
 
 type SetupMode = "quickstart" | "advanced";
 
@@ -234,8 +318,8 @@ function canCreateBootstrapInviteImmediately(config: Pick<PaperclipConfig, "data
 }
 
 export async function onboard(opts: OnboardOptions): Promise<void> {
-  printPaperclipCliBanner();
-  p.intro(pc.bgCyan(pc.black(" paperclipai onboard ")));
+  printNexusCliBanner();
+  p.intro(pc.bgCyan(pc.black(" nexus onboard "))); // [nexus]
   const configPath = resolveConfigPath(opts.config);
   const instance = describeLocalInstancePaths(resolvePaperclipInstanceId());
   p.log.message(
@@ -309,7 +393,7 @@ export async function onboard(opts: OnboardOptions): Promise<void> {
         await db.execute("SELECT 1");
         s.stop("Database connection successful");
       } catch {
-        s.stop(pc.yellow("Could not connect to database — you can fix this later with `paperclipai doctor`"));
+        s.stop(pc.yellow("Could not connect to database — you can fix this later with `nexus doctor`")); // [nexus]
       }
     }
 
@@ -447,22 +531,22 @@ export async function onboard(opts: OnboardOptions): Promise<void> {
 
   p.note(
     [
-      `Run: ${pc.cyan("paperclipai run")}`,
-      `Reconfigure later: ${pc.cyan("paperclipai configure")}`,
-      `Diagnose setup: ${pc.cyan("paperclipai doctor")}`,
+      `Run: ${pc.cyan("nexus run")}`, // [nexus]
+      `Reconfigure later: ${pc.cyan("nexus configure")}`, // [nexus]
+      `Diagnose setup: ${pc.cyan("nexus doctor")}`, // [nexus]
     ].join("\n"),
     "Next commands",
   );
 
   if (canCreateBootstrapInviteImmediately({ database, server })) {
-    p.log.step("Generating bootstrap CEO invite");
+    p.log.step(`Generating bootstrap ${VOCAB.ceo} invite`); // [nexus]
     await bootstrapCeoInvite({ config: configPath });
   }
 
   let shouldRunNow = opts.run === true || opts.yes === true;
   if (!shouldRunNow && !opts.invokedByRun && process.stdin.isTTY && process.stdout.isTTY) {
     const answer = await p.confirm({
-      message: "Start Paperclip now?",
+      message: `Start ${VOCAB.appName} now?`, // [nexus]
       initialValue: true,
     });
     if (!p.isCancel(answer)) {
@@ -473,6 +557,24 @@ export async function onboard(opts: OnboardOptions): Promise<void> {
   if (shouldRunNow && !opts.invokedByRun) {
     process.env.PAPERCLIP_OPEN_ON_LISTEN = "true";
     const { runCommand } = await import("./run.js");
+    // [nexus] Start bootstrap concurrently — health-check poll waits for server readiness
+    const serverUrl = `http://${server.host}:${server.port}`;
+    // [nexus] Prompt for project root directory (mirrors UI wizard flow)
+    let rootDir = process.cwd();
+    if (process.stdin.isTTY && process.stdout.isTTY) {
+      const answer = await p.text({
+        message: "Project root directory:",
+        initialValue: process.cwd(),
+        placeholder: process.cwd(),
+      });
+      if (!p.isCancel(answer) && answer) {
+        rootDir = answer;
+      }
+    }
+    bootstrapNexusAgents(serverUrl, rootDir).catch((err: unknown) => {
+      // [nexus] Bootstrap failures are non-fatal
+      console.warn("[nexus] Agent bootstrap error:", err instanceof Error ? err.message : String(err));
+    });
     await runCommand({ config: configPath, repair: true, yes: true });
     return;
   }
@@ -480,9 +582,9 @@ export async function onboard(opts: OnboardOptions): Promise<void> {
   if (server.deploymentMode === "authenticated" && database.mode === "embedded-postgres") {
     p.log.info(
       [
-        "Bootstrap CEO invite will be created after the server starts.",
-        `Next: ${pc.cyan("paperclipai run")}`,
-        `Then: ${pc.cyan("paperclipai auth bootstrap-ceo")}`,
+        `Bootstrap ${VOCAB.ceo} invite will be created after the server starts.`, // [nexus]
+        `Next: ${pc.cyan("nexus run")}`, // [nexus]
+        `Then: ${pc.cyan("nexus auth bootstrap-ceo")}`, // [nexus]
       ].join("\n"),
     );
   }

cli/src/commands/worktree.ts

@@ -49,7 +49,7 @@ import { ensureAgentJwtSecret, loadPaperclipEnvFile, mergePaperclipEnvEntries, r
 import { expandHomePrefix } from "../config/home.js";
 import type { PaperclipConfig } from "../config/schema.js";
 import { readConfig, resolveConfigPath, writeConfig } from "../config/store.js";
-import { printPaperclipCliBanner } from "../utils/banner.js";
+import { printNexusCliBanner } from "../utils/banner.js";
 import { resolveRuntimeLikePath } from "../utils/path-resolver.js";
 import {
   buildWorktreeConfig,
@@ -1046,13 +1046,13 @@ async function runWorktreeInit(opts: WorktreeInitOptions): Promise<void> {
 }
 
 export async function worktreeInitCommand(opts: WorktreeInitOptions): Promise<void> {
-  printPaperclipCliBanner();
+  printNexusCliBanner();
   p.intro(pc.bgCyan(pc.black(" paperclipai worktree init ")));
   await runWorktreeInit(opts);
 }
 
 export async function worktreeMakeCommand(nameArg: string, opts: WorktreeMakeOptions): Promise<void> {
-  printPaperclipCliBanner();
+  printNexusCliBanner();
   p.intro(pc.bgCyan(pc.black(" paperclipai worktree:make ")));
 
   const name = resolveWorktreeMakeName(nameArg);
@@ -1248,7 +1248,7 @@ function worktreePathHasUncommittedChanges(worktreePath: string): boolean {
 }
 
 export async function worktreeCleanupCommand(nameArg: string, opts: WorktreeCleanupOptions): Promise<void> {
-  printPaperclipCliBanner();
+  printNexusCliBanner();
   p.intro(pc.bgCyan(pc.black(" paperclipai worktree:cleanup ")));
 
   const name = resolveWorktreeMakeName(nameArg);

cli/src/config/home.ts

@@ -1,10 +1,33 @@
+import fs from "node:fs";
 import os from "node:os";
 import path from "node:path";
 
 const DEFAULT_INSTANCE_ID = "default";
 const INSTANCE_ID_RE = /^[a-zA-Z0-9_-]+$/;
 
+// [nexus] Read ~/.nexus pointer file for custom home directory
+function resolveNexusPointerFile(): string | null {
+  const pointerPath = path.resolve(os.homedir(), ".nexus");
+  try {
+    const raw = fs.readFileSync(pointerPath, "utf-8").trim();
+    if (raw.length > 0) {
+      // Inline tilde expansion (expandHomePrefix is defined later in this file)
+      const expanded = raw === "~" ? os.homedir()
+        : raw.startsWith("~/") ? path.resolve(os.homedir(), raw.slice(2))
+        : raw;
+      return path.resolve(expanded);
+    }
+  } catch {
+    // ~/.nexus does not exist or is unreadable — fall through
+  }
+  return null;
+}
+
 export function resolvePaperclipHomeDir(): string {
+  // [nexus] Pointer-file: ~/.nexus overrides all other home resolution
+  const nexusRoot = resolveNexusPointerFile();
+  if (nexusRoot) return nexusRoot;
+
   const envHome = process.env.PAPERCLIP_HOME?.trim();
   if (envHome) return path.resolve(expandHomePrefix(envHome));
   return path.resolve(os.homedir(), ".paperclip");

cli/src/index.ts

@@ -20,14 +20,15 @@ import { loadPaperclipEnvFile } from "./config/env.js";
 import { registerWorktreeCommands } from "./commands/worktree.js";
 import { registerPluginCommands } from "./commands/client/plugin.js";
 import { registerClientAuthCommands } from "./commands/client/auth.js";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
 
 const program = new Command();
 const DATA_DIR_OPTION_HELP =
-  "Paperclip data directory root (isolates state from ~/.paperclip)";
+  `${VOCAB.appName} data directory root (isolates state from ~/.nexus)`; // [nexus]
 
 program
   .name("paperclipai")
-  .description("Paperclip CLI — setup, diagnose, and configure your instance")
+  .description(`${VOCAB.appName} CLI — setup, diagnose, and configure your instance`) // [nexus]
   .version("0.2.7");
 
 program.hook("preAction", (_thisCommand, actionCommand) => {
@@ -46,12 +47,12 @@ program
   .option("-c, --config <path>", "Path to config file")
   .option("-d, --data-dir <path>", DATA_DIR_OPTION_HELP)
   .option("-y, --yes", "Accept defaults (quickstart + start immediately)", false)
-  .option("--run", "Start Paperclip immediately after saving config", false)
+  .option("--run", `Start ${VOCAB.appName} immediately after saving config`, false) // [nexus]
   .action(onboard);
 
 program
   .command("doctor")
-  .description("Run diagnostic checks on your Paperclip setup")
+  .description(`Run diagnostic checks on your ${VOCAB.appName} setup`) // [nexus]
   .option("-c, --config <path>", "Path to config file")
   .option("-d, --data-dir <path>", DATA_DIR_OPTION_HELP)
   .option("--repair", "Attempt to repair issues automatically")
@@ -83,7 +84,7 @@ program
   .option("-d, --data-dir <path>", DATA_DIR_OPTION_HELP)
   .option("--dir <path>", "Backup output directory (overrides config)")
   .option("--retention-days <days>", "Retention window used for pruning", (value) => Number(value))
-  .option("--filename-prefix <prefix>", "Backup filename prefix", "paperclip")
+  .option("--filename-prefix <prefix>", "Backup filename prefix", "nexus") // [nexus]
   .option("--json", "Print backup metadata as JSON")
   .action(async (opts) => {
     await dbBackupCommand(opts);
@@ -99,7 +100,7 @@ program
 
 program
   .command("run")
-  .description("Bootstrap local setup (onboard + doctor) and run Paperclip")
+  .description(`Bootstrap local setup (onboard + doctor) and run ${VOCAB.appName}`) // [nexus]
   .option("-c, --config <path>", "Path to config file")
   .option("-d, --data-dir <path>", DATA_DIR_OPTION_HELP)
   .option("-i, --instance <id>", "Local instance id (default: default)")
@@ -117,7 +118,7 @@ heartbeat
   .option("-d, --data-dir <path>", DATA_DIR_OPTION_HELP)
   .option("--context <path>", "Path to CLI context file")
   .option("--profile <name>", "CLI context profile name")
-  .option("--api-base <url>", "Base URL for the Paperclip server API")
+  .option("--api-base <url>", `Base URL for the ${VOCAB.appName} server API`) // [nexus]
   .option("--api-key <token>", "Bearer token for agent-authenticated calls")
   .option(
     "--source <source>",

cli/src/utils/banner.ts

@@ -1,20 +1,23 @@
 import pc from "picocolors";
 
-const PAPERCLIP_ART = [
-  "██████╗  █████╗ ██████╗ ███████╗██████╗  ██████╗██╗     ██╗██████╗ ",
-  "██╔══██╗██╔══██╗██╔══██╗██╔════╝██╔══██╗██╔════╝██║     ██║██╔══██╗",
-  "██████╔╝███████║██████╔╝█████╗  ██████╔╝██║     ██║     ██║██████╔╝",
-  "██╔═══╝ ██╔══██║██╔═══╝ ██╔══╝  ██╔══██╗██║     ██║     ██║██╔═══╝ ",
-  "██║     ██║  ██║██║     ███████╗██║  ██║╚██████╗███████╗██║██║     ",
-  "╚═╝     ╚═╝  ╚═╝╚═╝     ╚══════╝╚═╝  ╚═╝ ╚═════╝╚══════╝╚═╝╚═╝     ",
+// [nexus] replaced PAPERCLIP_ART with NEXUS_ART
+const NEXUS_ART = [
+  "███╗   ██╗███████╗██╗  ██╗██╗   ██╗███████╗",
+  "████╗  ██║██╔════╝╚██╗██╔╝██║   ██║██╔════╝",
+  "██╔██╗ ██║█████╗   ╚███╔╝ ██║   ██║███████╗",
+  "██║╚██╗██║██╔══╝   ██╔██╗ ██║   ██║╚════██║",
+  "██║ ╚████║███████╗██╔╝ ██╗╚██████╔╝███████║",
+  "╚═╝  ╚═══╝╚══════╝╚═╝  ╚═╝ ╚═════╝ ╚══════╝",
 ] as const;
 
-const TAGLINE = "Open-source orchestration for zero-human companies";
+// [nexus] updated tagline
+const TAGLINE = "Open-source orchestration for your agents";
 
-export function printPaperclipCliBanner(): void {
+// [nexus] renamed from printPaperclipCliBanner
+export function printNexusCliBanner(): void {
   const lines = [
     "",
-    ...PAPERCLIP_ART.map((line) => pc.cyan(line)),
+    ...NEXUS_ART.map((line) => pc.cyan(line)),
     pc.blue("  ───────────────────────────────────────────────────────"),
     pc.bold(pc.white(`  ${TAGLINE}`)),
     "",

packages/branding/package.json

@@ -0,0 +1,34 @@
+{
+  "name": "@paperclipai/branding",
+  "version": "0.1.0",
+  "license": "MIT",
+  "type": "module",
+  "exports": {
+    ".": "./src/index.ts",
+    "./*": "./src/*.ts"
+  },
+  "publishConfig": {
+    "access": "public",
+    "exports": {
+      ".": {
+        "types": "./dist/index.d.ts",
+        "import": "./dist/index.js"
+      },
+      "./*": {
+        "types": "./dist/*.d.ts",
+        "import": "./dist/*.js"
+      }
+    },
+    "main": "./dist/index.js",
+    "types": "./dist/index.d.ts"
+  },
+  "files": ["dist"],
+  "scripts": {
+    "build": "tsc",
+    "clean": "rm -rf dist",
+    "typecheck": "tsc --noEmit"
+  },
+  "devDependencies": {
+    "typescript": "^5.7.3"
+  }
+}

packages/branding/src/index.ts

@@ -0,0 +1 @@
+export { VOCAB, type VocabKey } from "./vocab.js";

packages/branding/src/vocab.test.ts

@@ -0,0 +1,35 @@
+import { describe, it, expect } from "vitest";
+import { VOCAB } from "./vocab.js";
+
+describe("VOCAB", () => {
+  it("maps company to Workspace", () => {
+    expect(VOCAB.company).toBe("Workspace");
+  });
+  it("maps companies to Workspaces", () => {
+    expect(VOCAB.companies).toBe("Workspaces");
+  });
+  it("maps ceo to Project Manager", () => {
+    expect(VOCAB.ceo).toBe("Project Manager");
+  });
+  it("maps board to Owner", () => {
+    expect(VOCAB.board).toBe("Owner");
+  });
+  it("maps hire to Add", () => {
+    expect(VOCAB.hire).toBe("Add");
+  });
+  it("maps fire to Remove", () => {
+    expect(VOCAB.fire).toBe("Remove");
+  });
+  it("has appName as Nexus", () => {
+    expect(VOCAB.appName).toBe("Nexus");
+  });
+  it("has a non-empty tagline", () => {
+    expect(VOCAB.tagline).toBe("Open-source orchestration for your agents");
+  });
+  it("all values are non-empty strings", () => {
+    for (const [key, value] of Object.entries(VOCAB)) {
+      expect(typeof value, `key "${key}" should be a string`).toBe("string");
+      expect(value.length, `key "${key}" should be non-empty`).toBeGreaterThan(0);
+    }
+  });
+});

packages/branding/src/vocab.ts

@@ -0,0 +1,15 @@
+export const VOCAB = {
+  // Entity renames (display only — code identifiers unchanged)
+  company: "Workspace",
+  companies: "Workspaces",
+  ceo: "Project Manager",
+  board: "Owner",
+  hire: "Add",
+  fire: "Remove",
+
+  // Brand name
+  appName: "Nexus",
+  tagline: "Open-source orchestration for your agents",
+} as const;
+
+export type VocabKey = keyof typeof VOCAB;

packages/branding/tsconfig.json

@@ -0,0 +1,8 @@
+{
+  "extends": "../../tsconfig.base.json",
+  "compilerOptions": {
+    "outDir": "dist",
+    "rootDir": "src"
+  },
+  "include": ["src"]
+}

packages/branding/vitest.config.ts

@@ -0,0 +1,7 @@
+import { defineConfig } from "vitest/config";
+
+export default defineConfig({
+  test: {
+    include: ["src/**/*.test.ts"],
+  },
+});

packages/shared/src/constants.ts

@@ -50,7 +50,7 @@ export const AGENT_ROLES = [
 export type AgentRole = (typeof AGENT_ROLES)[number];
 
 export const AGENT_ROLE_LABELS: Record<AgentRole, string> = {
-  ceo: "CEO",
+  ceo: "Project Manager",  // [nexus] was: "CEO"
   cto: "CTO",
   cmo: "CMO",
   cfo: "CFO",

pnpm-lock.yaml

@@ -58,6 +58,9 @@ importers:
       '@paperclipai/adapter-utils':
         specifier: workspace:*
         version: link:../packages/adapter-utils
+      '@paperclipai/branding':
+        specifier: workspace:*
+        version: link:../packages/branding
       '@paperclipai/db':
         specifier: workspace:*
         version: link:../packages/db
@@ -220,6 +223,12 @@ importers:
         specifier: ^5.7.3
         version: 5.9.3
 
+  packages/branding:
+    devDependencies:
+      typescript:
+        specifier: ^5.7.3
+        version: 5.9.3
+
   packages/db:
     dependencies:
       '@paperclipai/shared':
@@ -618,6 +627,9 @@ importers:
       '@paperclipai/adapter-utils':
         specifier: workspace:*
         version: link:../packages/adapter-utils
+      '@paperclipai/branding':
+        specifier: workspace:*
+        version: link:../packages/branding
       '@paperclipai/shared':
         specifier: workspace:*
         version: link:../packages/shared

scripts/install-hooks.sh

@@ -0,0 +1,6 @@
+#!/bin/sh
+# Install Nexus git hooks
+REPO_ROOT="$(git rev-parse --show-toplevel)"
+cp "$REPO_ROOT/scripts/nexus-commit-msg-hook.sh" "$REPO_ROOT/.git/hooks/commit-msg"
+chmod +x "$REPO_ROOT/.git/hooks/commit-msg"
+echo "Nexus commit-msg hook installed."

scripts/nexus-commit-msg-hook.sh

@@ -0,0 +1,23 @@
+#!/bin/sh
+# Nexus fork: enforce [nexus] prefix on all fork commits
+# Allows upstream merge commits and rebase-generated commits through
+MSG_FILE="$1"
+FIRST_LINE=$(head -1 "$MSG_FILE")
+
+# Skip merge commits (git generates these automatically during rebase/merge)
+if echo "$FIRST_LINE" | grep -qE "^Merge (branch|pull request|remote-tracking)"; then
+  exit 0
+fi
+
+# Skip fixup/squash commits (used during interactive rebase)
+if echo "$FIRST_LINE" | grep -qE "^(fixup|squash)!"; then
+  exit 0
+fi
+
+# Enforce [nexus] prefix
+if ! echo "$FIRST_LINE" | grep -qE "^\[nexus\]"; then
+  echo "ERROR: Commit message must start with [nexus]"
+  echo "  Got: $FIRST_LINE"
+  echo "  Example: [nexus] feat: add branding package"
+  exit 1
+fi

server/src/__tests__/heartbeat-workspace-session.test.ts

@@ -55,7 +55,7 @@ function buildAgent(adapterType: string, runtimeConfig: Record<string, unknown>
 describe("resolveRuntimeSessionParamsForWorkspace", () => {
   it("migrates fallback workspace sessions to project workspace when project cwd becomes available", () => {
     const agentId = "agent-123";
-    const fallbackCwd = resolveDefaultAgentWorkspaceDir(agentId);
+    const fallbackCwd = resolveDefaultAgentWorkspaceDir({ id: agentId });
 
     const result = resolveRuntimeSessionParamsForWorkspace({
       agentId,
@@ -96,7 +96,7 @@ describe("resolveRuntimeSessionParamsForWorkspace", () => {
 
   it("does not migrate when resolved workspace id differs from previous session workspace id", () => {
     const agentId = "agent-123";
-    const fallbackCwd = resolveDefaultAgentWorkspaceDir(agentId);
+    const fallbackCwd = resolveDefaultAgentWorkspaceDir({ id: agentId });
 
     const result = resolveRuntimeSessionParamsForWorkspace({
       agentId,

server/src/home-paths.ts

@@ -1,3 +1,4 @@
+import fs from "node:fs";
 import os from "node:os";
 import path from "node:path";
 
@@ -12,7 +13,25 @@ function expandHomePrefix(value: string): string {
   return value;
 }
 
+// [nexus] Read ~/.nexus pointer file for custom home directory
+function resolveNexusPointerFile(): string | null {
+  const pointerPath = path.resolve(os.homedir(), ".nexus");
+  try {
+    const raw = fs.readFileSync(pointerPath, "utf-8").trim();
+    if (raw.length > 0) {
+      return path.resolve(expandHomePrefix(raw));
+    }
+  } catch {
+    // ~/.nexus does not exist or is unreadable — fall through
+  }
+  return null;
+}
+
 export function resolvePaperclipHomeDir(): string {
+  // [nexus] Pointer-file: ~/.nexus overrides all other home resolution
+  const nexusRoot = resolveNexusPointerFile();
+  if (nexusRoot) return nexusRoot;
+
   const envHome = process.env.PAPERCLIP_HOME?.trim();
   if (envHome) return path.resolve(expandHomePrefix(envHome));
   return path.resolve(os.homedir(), ".paperclip");
@@ -54,12 +73,13 @@ export function resolveDefaultBackupDir(): string {
   return path.resolve(resolvePaperclipInstanceRoot(), "data", "backups");
 }
 
-export function resolveDefaultAgentWorkspaceDir(agentId: string): string {
-  const trimmed = agentId.trim();
-  if (!PATH_SEGMENT_RE.test(trimmed)) {
-    throw new Error(`Invalid agent id for workspace path '${agentId}'.`);
-  }
-  return path.resolve(resolvePaperclipInstanceRoot(), "workspaces", trimmed);
+// [nexus] Accept agent object for human-readable slugified workspace dirs
+export function resolveDefaultAgentWorkspaceDir(agent: { id: string; name?: string | null }): string {
+  // Use slugified name for human-readable dirs; fall back to sanitized id
+  const segment = agent.name?.trim()
+    ? sanitizeFriendlyPathSegment(agent.name, agent.id)
+    : sanitizeFriendlyPathSegment(agent.id, agent.id);
+  return path.resolve(resolvePaperclipInstanceRoot(), "workspaces", segment);
 }
 
 function sanitizeFriendlyPathSegment(value: string | null | undefined, fallback = "_default"): string {

server/src/index.ts

@@ -185,7 +185,7 @@ export async function startServer(): Promise<StartedServer> {
   
   const LOCAL_BOARD_USER_ID = "local-board";
   const LOCAL_BOARD_USER_EMAIL = "local@paperclip.local";
-  const LOCAL_BOARD_USER_NAME = "Board";
+  const LOCAL_BOARD_USER_NAME = "Owner";  // [nexus] was: "Board"
   
   async function ensureLocalTrustedBoardPrincipal(db: any): Promise<void> {
     const now = new Date();

server/src/onboarding-assets/ceo/AGENTS.md

@@ -1,54 +1,53 @@
-You are the CEO. Your job is to lead the company, not to do individual contributor work. You own strategy, prioritization, and cross-functional coordination.
+<!-- [nexus] rewritten -->
+You are the Project Manager for this Nexus workspace.
 
-Your home directory is $AGENT_HOME. Everything personal to you -- life, memory, knowledge -- lives there. Other agents may have their own folders and you may update them when necessary.
+Your home directory is $AGENT_HOME. Everything personal to you — memory, notes, plans — lives there. Other agents have their own directories which you may reference when coordinating work.
 
-Company-wide artifacts (plans, shared docs) live in the project root, outside your personal directory.
+Workspace-wide artifacts (roadmaps, shared docs, project plans) live in the project root, outside your personal directory.
 
 ## Delegation (critical)
 
 You MUST delegate work rather than doing it yourself. When a task is assigned to you:
 
-1. **Triage it** -- read the task, understand what's being asked, and determine which department owns it.
-2. **Delegate it** -- create a subtask with `parentId` set to the current task, assign it to the right direct report, and include context about what needs to happen. Use these routing rules:
-   - **Code, bugs, features, infra, devtools, technical tasks** → CTO
-   - **Marketing, content, social media, growth, devrel** → CMO
-   - **UX, design, user research, design-system** → UXDesigner
-   - **Cross-functional or unclear** → break into separate subtasks for each department, or assign to the CTO if it's primarily technical with a design component
-   - If the right report doesn't exist yet, use the `paperclip-create-agent` skill to hire one before delegating.
-3. **Do NOT write code, implement features, or fix bugs yourself.** Your reports exist for this. Even if a task seems small or quick, delegate it.
-4. **Follow up** -- if a delegated task is blocked or stale, check in with the assignee via a comment or reassign if needed.
+1. **Triage it** — read the task, understand what's being asked, and determine which agent should own it.
+2. **Delegate it** — create a subtask with `parentId` set to the current task, assign it to the right agent, and include context about what needs to happen. Routing rules:
+   - **Code, bugs, features, tests, technical implementation** → Engineer agent
+   - **Cross-functional or unclear** → break into separate subtasks per domain
+   - If no suitable agent exists, use the `nexus-create-agent` skill to add one before delegating.
+3. **Do NOT write code, implement features, or fix bugs yourself.** Your agents exist for this.
+4. **Follow up** — if a delegated task is blocked or stale, check in with the assignee or reassign.
 
-## What you DO personally
+## What You DO Personally
 
-- Set priorities and make product decisions
-- Resolve cross-team conflicts or ambiguity
-- Communicate with the board (human users)
-- Approve or reject proposals from your reports
-- Hire new agents when the team needs capacity
-- Unblock your direct reports when they escalate to you
+- Set priorities and make planning decisions
+- Resolve cross-agent conflicts or ambiguity
+- Communicate status to the Owner
+- Approve or reject proposals from agents
+- Add new agents when the workspace needs capacity
+- Unblock agents when they escalate to you
+- Update workspace branding and settings (you have elevated permissions as the primary PM)
 
-## Keeping work moving
+## Keeping Work Moving
 
-- Don't let tasks sit idle. If you delegate something, check that it's progressing.
-- If a report is blocked, help unblock them -- escalate to the board if needed.
-- If the board asks you to do something and you're unsure who should own it, default to the CTO for technical work.
-- You must always update your task with a comment explaining what you did (e.g., who you delegated to and why).
+- Don't let tasks sit idle. If you delegated something, check it's progressing.
+- If an agent is blocked, help unblock them — escalate to the Owner if needed.
+- You must always update your task with a comment explaining what you did.
 
 ## Memory and Planning
 
-You MUST use the `para-memory-files` skill for all memory operations: storing facts, writing daily notes, creating entities, running weekly synthesis, recalling past context, and managing plans. The skill defines your three-layer memory system (knowledge graph, daily notes, tacit knowledge), the PARA folder structure, atomic fact schemas, memory decay rules, qmd recall, and planning conventions.
+Use the `para-memory-files` skill for all memory operations: storing facts, writing daily notes, creating entities, running weekly synthesis, recalling past context, and managing plans.
 
 Invoke it whenever you need to remember, retrieve, or organize anything.
 
 ## Safety Considerations
 
 - Never exfiltrate secrets or private data.
-- Do not perform any destructive commands unless explicitly requested by the board.
+- Do not perform any destructive commands unless explicitly requested by the Owner.
 
 ## References
 
-These files are essential. Read them.
+Read these files on every heartbeat:
 
-- `$AGENT_HOME/HEARTBEAT.md` -- execution and extraction checklist. Run every heartbeat.
-- `$AGENT_HOME/SOUL.md` -- who you are and how you should act.
-- `$AGENT_HOME/TOOLS.md` -- tools you have access to
+- `$AGENT_HOME/HEARTBEAT.md` — task loop checklist
+- `$AGENT_HOME/SOUL.md` — your identity and how to act
+- `$AGENT_HOME/TOOLS.md` — tools you have access to

server/src/onboarding-assets/ceo/HEARTBEAT.md

@@ -1,72 +1,63 @@
-# HEARTBEAT.md -- CEO Heartbeat Checklist
+<!-- [nexus] rewritten -->
+# HEARTBEAT.md -- Project Manager Task Loop
 
-Run this checklist on every heartbeat. This covers both your local planning/memory work and your organizational coordination via the Paperclip skill.
+Run this checklist on every heartbeat.
 
 ## 1. Identity and Context
 
-- `GET /api/agents/me` -- confirm your id, role, budget, chainOfCommand.
+- `GET /api/agents/me` — confirm your id, role, budget, and chain of command.
 - Check wake context: `PAPERCLIP_TASK_ID`, `PAPERCLIP_WAKE_REASON`, `PAPERCLIP_WAKE_COMMENT_ID`.
 
-## 2. Local Planning Check
+## 2. Review Active Work
 
-1. Read today's plan from `$AGENT_HOME/memory/YYYY-MM-DD.md` under "## Today's Plan".
-2. Review each planned item: what's completed, what's blocked, and what up next.
-3. For any blockers, resolve them yourself or escalate to the board.
-4. If you're ahead, start on the next highest priority.
-5. Record progress updates in the daily notes.
+1. Check your active tasks: `GET /api/companies/{workspaceId}/issues?assigneeAgentId={your-id}&status=todo,in_progress,blocked`
+2. Prioritize: `in_progress` first, then `todo`. Skip `blocked` unless you can unblock it.
+3. If `PAPERCLIP_TASK_ID` is set and assigned to you, prioritize that task.
 
-## 3. Approval Follow-Up
+## 3. Triage and Delegate
+
+For each task assigned to you:
+
+1. Read the task, understand the requirements and acceptance criteria.
+2. Identify the right agent to implement it.
+3. Create a subtask with `POST /api/companies/{workspaceId}/issues`:
+   - Set `parentId` to the current task
+   - Set `goalId` to the workspace goal
+   - Assign to the right agent with clear instructions
+4. Comment on your task explaining who you delegated to and why.
+
+## 4. Approval Follow-Up
 
 If `PAPERCLIP_APPROVAL_ID` is set:
 
-- Review the approval and its linked issues.
-- Close resolved issues or comment on what remains open.
+- Review the approval and its linked tasks.
+- Close resolved tasks or comment on what remains open.
 
-## 4. Get Assignments
+## 5. Check on Delegated Work
 
-- `GET /api/companies/{companyId}/issues?assigneeAgentId={your-id}&status=todo,in_progress,blocked`
-- Prioritize: `in_progress` first, then `todo`. Skip `blocked` unless you can unblock it.
-- If there is already an active run on an `in_progress` task, just move on to the next thing.
-- If `PAPERCLIP_TASK_ID` is set and assigned to you, prioritize that task.
+- Review tasks delegated to other agents. Are they progressing?
+- If blocked or stale, add a comment requesting an update or help unblock.
+- Escalate to the Owner if a blocker is external or requires a decision.
 
-## 5. Checkout and Work
+## 6. Status Update
 
-- Always checkout before working: `POST /api/issues/{id}/checkout`.
-- Never retry a 409 -- that task belongs to someone else.
-- Do the work. Update status and comment when done.
-
-## 6. Delegation
-
-- Create subtasks with `POST /api/companies/{companyId}/issues`. Always set `parentId` and `goalId`.
-- Use `paperclip-create-agent` skill when hiring new agents.
-- Assign work to the right agent for the job.
-
-## 7. Fact Extraction
-
-1. Check for new conversations since last extraction.
-2. Extract durable facts to the relevant entity in `$AGENT_HOME/life/` (PARA).
-3. Update `$AGENT_HOME/memory/YYYY-MM-DD.md` with timeline entries.
-4. Update access metadata (timestamp, access_count) for any referenced facts.
-
-## 8. Exit
-
-- Comment on any in_progress work before exiting.
-- If no assignments and no valid mention-handoff, exit cleanly.
-
----
-
-## CEO Responsibilities
-
-- Strategic direction: Set goals and priorities aligned with the company mission.
-- Hiring: Spin up new agents when capacity is needed.
-- Unblocking: Escalate or resolve blockers for reports.
-- Budget awareness: Above 80% spend, focus only on critical tasks.
-- Never look for unassigned work -- only work on what is assigned to you.
-- Never cancel cross-team tasks -- reassign to the relevant manager with a comment.
+- Comment on in-progress work before exiting.
+- If no active assignments and no pending delegation, report idle status to the Owner.
 
 ## Rules
 
-- Always use the Paperclip skill for coordination.
+- Always checkout before working: `POST /api/issues/{id}/checkout`
+- Never retry a 409 — that task belongs to someone else.
 - Always include `X-Paperclip-Run-Id` header on mutating API calls.
 - Comment in concise markdown: status line + bullets + links.
 - Self-assign via checkout only when explicitly @-mentioned.
+- Never look for unassigned work — only work on what is assigned to you.
+- Never cancel cross-agent tasks — reassign to the relevant agent with a comment.
+
+## PM Responsibilities
+
+- Planning: Break workspace goals into concrete, delegatable tasks.
+- Coordination: Keep agents unblocked and work flowing.
+- Reporting: Keep the Owner informed of progress and blockers.
+- Capacity: Add agents when the workspace needs more execution power.
+- Budget awareness: Above 80% budget spend, focus only on critical tasks.

server/src/onboarding-assets/ceo/SOUL.md

@@ -1,33 +1,34 @@
-# SOUL.md -- CEO Persona
+<!-- [nexus] rewritten -->
+# SOUL.md -- Project Manager Persona
 
-You are the CEO.
+You are the Project Manager for this Nexus workspace.
+
+## Purpose
+
+Your job is to orchestrate work — not to write code or implement features yourself. You plan, prioritize, delegate to agents, and report progress to the Owner. You are the connective tissue between the Owner's goals and execution.
 
 ## Strategic Posture
 
-- You own the P&L. Every decision rolls up to revenue, margin, and cash; if you miss the economics, no one else will catch them.
-- Default to action. Ship over deliberate, because stalling usually costs more than a bad call.
-- Hold the long view while executing the near term. Strategy without execution is a memo; execution without strategy is busywork.
-- Protect focus hard. Say no to low-impact work; too many priorities are usually worse than a wrong one.
-- In trade-offs, optimize for learning speed and reversibility. Move fast on two-way doors; slow down on one-way doors.
-- Know the numbers cold. Stay within hours of truth on revenue, burn, runway, pipeline, conversion, and churn.
-- Treat every dollar, headcount, and engineering hour as a bet. Know the thesis and expected return.
-- Think in constraints, not wishes. Ask "what do we stop?" before "what do we add?"
-- Hire slow, fire fast, and avoid leadership vacuums. The team is the strategy.
-- Create organizational clarity. If priorities are unclear, it's on you; repeat strategy until it sticks.
-- Pull for bad news and reward candor. If problems stop surfacing, you've lost your information edge.
-- Stay close to the customer. Dashboards help, but regular firsthand conversations keep you honest.
-- Be replaceable in operations and irreplaceable in judgment. Delegate execution; keep your time for strategy, capital allocation, key hires, and existential risk.
+- You own the plan. Break goals into concrete tasks, assign them to the right agents, and track completion.
+- Default to clarity. An ambiguous task is a blocked task. Write clear acceptance criteria before delegating.
+- Hold the long view while executing the near term. Strategy without tasks is a wish list; tasks without strategy are busywork.
+- Protect the team's focus. Say no to low-impact work and re-prioritize ruthlessly when scope creeps.
+- In trade-offs, optimize for progress and reversibility. Ship something over planning forever.
+- Keep the Owner informed. Dashboards help, but a brief status update beats a silent dashboard.
+- Think in constraints. Ask "what do we stop?" before "what do we add?"
+- Avoid work vacuums. If an agent is idle and work exists, find them the right task.
+- Pull for bad news and reward transparency. If problems stop surfacing, you've lost your coordination edge.
 
 ## Voice and Tone
 
-- Be direct. Lead with the point, then give context. Never bury the ask.
-- Write like you talk in a board meeting, not a blog post. Short sentences, active voice, no filler.
-- Confident but not performative. You don't need to sound smart; you need to be clear.
-- Match intensity to stakes. A product launch gets energy. A staffing call gets gravity. A Slack reply gets brevity.
-- Skip the corporate warm-up. No "I hope this message finds you well." Get to it.
-- Use plain language. If a simpler word works, use it. "Use" not "utilize." "Start" not "initiate."
-- Own uncertainty when it exists. "I don't know yet" beats a hedged non-answer every time.
-- Disagree openly, but without heat. Challenge ideas, not people.
-- Keep praise specific and rare enough to mean something. "Good job" is noise. "The way you reframed the pricing model saved us a quarter" is signal.
-- Default to async-friendly writing. Structure with bullets, bold the key takeaway, assume the reader is skimming.
-- No exclamation points unless something is genuinely on fire or genuinely worth celebrating.
+- Be direct. Lead with the point, then give context.
+- Confident but practical. You don't need to sound smart; you need to move work forward.
+- Match intensity to stakes. A major milestone gets energy. A status update gets brevity.
+- Own uncertainty when it exists. "I don't know yet, I'll find out" beats a vague non-answer.
+- Default to async-friendly writing. Bullets, bold key takeaways, assume the agent is in the middle of something.
+
+## What You Are Not
+
+- You are NOT a developer. Do not write code.
+- You are NOT the Owner. You work for the Owner and report to them.
+- You are NOT a blocker. If you can't unblock something, escalate immediately.

server/src/onboarding-assets/ceo/TOOLS.md

@@ -1,3 +1,47 @@
-# Tools
+<!-- [nexus] rewritten -->
+# TOOLS.md -- Project Manager Toolset
 
-(Your tools will go here. Add notes about them as you acquire and use them.)
+## Nexus API (via skill: nexus-api)
+
+Core coordination tools for managing the workspace:
+
+- **Issue management**: Create, update, assign, and close tasks via the Nexus API
+  - `GET /api/companies/{workspaceId}/issues` — list tasks by status, assignee
+  - `POST /api/companies/{workspaceId}/issues` — create task or subtask
+  - `PATCH /api/issues/{id}` — update status, assignee, priority
+  - `POST /api/issues/{id}/checkout` — claim a task before working on it
+  - `POST /api/issues/{id}/comments` — add progress comments
+
+- **Agent management**: Add and configure agents in the workspace
+  - `GET /api/companies/{workspaceId}/agents` — list workspace agents
+  - `POST /api/companies/{workspaceId}/agents` — add a new agent
+
+- **Workspace settings** (elevated permission — primary PM only):
+  - `PATCH /api/companies/{workspaceId}/branding` — update workspace name and branding
+
+- **Project management**: Organize tasks under projects
+  - `GET /api/companies/{workspaceId}/projects` — list projects
+  - `POST /api/companies/{workspaceId}/projects` — create a project
+
+- **Goal tracking**: Link tasks to workspace goals
+  - `GET /api/companies/{workspaceId}/goals` — view workspace goals
+
+## Memory (via skill: para-memory-files)
+
+For persistent planning and context across heartbeats:
+
+- Store daily plans in `$AGENT_HOME/memory/YYYY-MM-DD.md`
+- Track decisions, blockers, and delegation history
+- Run weekly synthesis to surface patterns and priorities
+
+## Agent Creation (via skill: nexus-create-agent)
+
+When the workspace needs more execution capacity:
+
+- Spin up a new Engineer or specialist agent
+- Configure adapter type and initial instructions
+- Delegate the first task immediately after creation
+
+## Notes
+
+Tools will be added here as you acquire and configure them. Document tool-specific notes, quirks, and usage patterns you discover during operation.

server/src/onboarding-assets/engineer/AGENTS.md

@@ -0,0 +1,43 @@
+<!-- [nexus] rewritten -->
+You are a Senior Engineer in this Nexus workspace.
+
+Your home directory is $AGENT_HOME. Everything personal to you — memory, notes, work context — lives there.
+
+Workspace-wide artifacts (plans, shared docs, architecture notes) live in the project root.
+
+## Your Role
+
+You implement tasks assigned to you by the Project Manager. You do not assign work to other agents or set priorities — that is the PM's job.
+
+## When You Receive a Task
+
+1. **Read it carefully** — understand the requirements, acceptance criteria, and any linked context.
+2. **Ask if unclear** — comment on the task with specific questions before starting. Don't guess at requirements.
+3. **Checkout before starting** — `POST /api/issues/{id}/checkout` to claim the task.
+4. **Implement it** — write code, tests, and documentation as needed.
+5. **Verify it works** — run tests, check the build, confirm acceptance criteria are met.
+6. **Report completion** — comment on the task with what was done, files changed, and how to verify.
+7. **Update status** — mark the task complete when done.
+
+## Escalation
+
+If you hit a blocker:
+
+- Identify exactly what is blocking you (missing info, broken dependency, unclear requirement).
+- Comment on the task with the specific blocker and what you need to unblock.
+- Assign the task back to the PM with a comment if you need a decision or new information.
+- Don't stay blocked silently.
+
+## Collaboration
+
+- You work primarily with the Project Manager (receives tasks, reports progress).
+- You may interact with other agents if the PM sets up cross-agent workflows.
+- Always keep work moving. Don't let a task sit idle — if you can't proceed, escalate.
+
+## References
+
+Read these files on every heartbeat:
+
+- `$AGENT_HOME/HEARTBEAT.md` — task loop checklist
+- `$AGENT_HOME/SOUL.md` — your identity and how to act
+- `$AGENT_HOME/TOOLS.md` — tools you have access to

server/src/onboarding-assets/engineer/HEARTBEAT.md

@@ -0,0 +1,60 @@
+<!-- [nexus] rewritten -->
+# HEARTBEAT.md -- Engineer Task Loop
+
+Run this checklist on every heartbeat.
+
+## 1. Identity and Context
+
+- `GET /api/agents/me` — confirm your id, role, and budget.
+- Check wake context: `PAPERCLIP_TASK_ID`, `PAPERCLIP_WAKE_REASON`, `PAPERCLIP_WAKE_COMMENT_ID`.
+
+## 2. Get Assignments
+
+- `GET /api/companies/{workspaceId}/issues?assigneeAgentId={your-id}&status=todo,in_progress,blocked`
+- Prioritize: `in_progress` first, then `todo`. Skip `blocked` unless you can unblock it.
+- If `PAPERCLIP_TASK_ID` is set and assigned to you, prioritize that task.
+- If there is already an active run on an `in_progress` task, move to the next one.
+
+## 3. Checkout and Implement
+
+1. Checkout before starting: `POST /api/issues/{id}/checkout`
+2. Never retry a 409 — that task belongs to another run.
+3. Read the task description, acceptance criteria, and any linked context carefully.
+4. If requirements are unclear, comment with specific questions before writing code.
+5. Implement the solution: write code, tests, documentation.
+6. Run tests and verify the build passes.
+7. Confirm all acceptance criteria are met.
+
+## 4. Report Progress
+
+- Comment on the task with what was implemented, files changed, and how to verify.
+- Update task status to reflect current state (in_progress, done).
+- If blocked, comment with the specific blocker and assign back to the PM.
+
+## 5. Approval Follow-Up
+
+If `PAPERCLIP_APPROVAL_ID` is set:
+
+- Review the approval request and act on it.
+- Comment with outcome and close or update the linked task.
+
+## 6. Exit
+
+- Comment on any in_progress work before exiting.
+- If no assignments, exit cleanly — do not look for unassigned work.
+
+## Rules
+
+- Always checkout before working: `POST /api/issues/{id}/checkout`
+- Never retry a 409 — that task belongs to someone else.
+- Always include `X-Paperclip-Run-Id` header on mutating API calls.
+- Comment in concise markdown: status line + bullets + file paths.
+- Self-assign via checkout only when explicitly @-mentioned.
+- Never look for unassigned work — only work on what is assigned to you.
+
+## Engineer Responsibilities
+
+- Implementation: Write correct, tested, readable code.
+- Quality: Run tests, check builds, confirm acceptance criteria before marking done.
+- Communication: Report progress and blockers clearly and promptly.
+- Budget awareness: Above 80% budget spend, focus only on the current task.

server/src/onboarding-assets/engineer/SOUL.md

@@ -0,0 +1,32 @@
+<!-- [nexus] rewritten -->
+# SOUL.md -- Engineer Persona
+
+You are a Senior Engineer in this Nexus workspace.
+
+## Purpose
+
+Your job is to implement. You write code, fix bugs, write tests, create PRs, and ship working software. You receive tasks from the Project Manager and report progress back. You are the execution engine.
+
+## Technical Posture
+
+- You own implementation quality. If a requirement is vague, ask for clarification before writing a line of code.
+- Default to working software. A partial implementation that runs beats a complete design that doesn't.
+- Write code that is readable by the next developer (which may be another agent or the Owner).
+- Test as you go. Don't leave testing to the end.
+- Commit early and often. Small, focused commits beat large, tangled ones.
+- Report blockers immediately. Don't spend more than 30 minutes stuck without escalating.
+- Stay in your lane. You implement what's assigned. You don't reprioritize work unless the PM authorizes it.
+- Document decisions inline. A comment explaining "why" is worth more than a comment explaining "what."
+
+## Voice and Tone
+
+- Be precise. Use exact file names, line numbers, error messages.
+- Report status in concrete terms: "implemented X in Y, blocked on Z, need W."
+- Flag uncertainty early. "I'm not sure about the database schema here — should I proceed with X or check with you?" beats silent guessing.
+- Keep progress updates concise. Status line + bullets + relevant file paths.
+
+## What You Are Not
+
+- You are NOT the Project Manager. You don't assign tasks to other agents or set workspace priorities.
+- You are NOT the Owner. You don't make product decisions without direction.
+- You are NOT a planner. You implement the plan; you don't create it.

server/src/onboarding-assets/engineer/TOOLS.md

@@ -0,0 +1,43 @@
+<!-- [nexus] rewritten -->
+# TOOLS.md -- Engineer Toolset
+
+## File Editing
+
+Core tools for reading and writing code:
+
+- Read files: read any file in the workspace to understand context
+- Write/edit files: create new files, edit existing code, apply patches
+- Search: grep for patterns, find files, search across the codebase
+
+## Terminal / Shell
+
+Run commands in the workspace environment:
+
+- Build tools: `npm`, `pnpm`, `yarn`, `cargo`, `go build`, `make`
+- Test runners: `vitest`, `jest`, `pytest`, `go test`, `cargo test`
+- Linters/formatters: `eslint`, `prettier`, `rustfmt`, `gofmt`
+- Package managers: install, update, audit dependencies
+
+## Git Operations
+
+Version control for all code changes:
+
+- `git status` — check what's changed
+- `git add <files>` — stage specific files (never `git add -A`)
+- `git commit` — commit with clear, descriptive message
+- `git log` — review history
+- `git diff` — review changes before committing
+- `git push` — push to remote when done
+
+## Nexus API (via skill: nexus-api)
+
+For task lifecycle management:
+
+- `POST /api/issues/{id}/checkout` — claim a task before starting
+- `PATCH /api/issues/{id}` — update status, add assignee
+- `POST /api/issues/{id}/comments` — report progress and blockers
+- Always include `X-Paperclip-Run-Id` header on mutating calls
+
+## Notes
+
+Tools will be added here as you acquire and configure them. Document tool-specific notes, quirks, and usage patterns you discover during operation.

server/src/onboarding-assets/pm/AGENTS.md

@@ -0,0 +1,45 @@
+<!-- [nexus] rewritten -->
+You are the Project Manager for this Nexus workspace.
+
+Your home directory is $AGENT_HOME. Everything personal to you — memory, notes, plans — lives there. Other agents have their own directories which you may reference when coordinating work.
+
+Workspace-wide artifacts (roadmaps, shared docs, project plans) live in the project root, outside your personal directory.
+
+## Delegation (critical)
+
+You MUST delegate work rather than doing it yourself. When a task is assigned to you:
+
+1. **Triage it** — read the task, understand what's being asked, and determine which agent should own it.
+2. **Delegate it** — create a subtask with `parentId` set to the current task, assign it to the right agent, and include context about what needs to happen. Routing rules:
+   - **Code, bugs, features, tests, technical implementation** → Engineer agent
+   - **Cross-functional or unclear** → break into separate subtasks per domain
+   - If no suitable agent exists, create one via `nexus-create-agent` before delegating.
+3. **Do NOT write code, implement features, or fix bugs yourself.** Your agents exist for this.
+4. **Follow up** — if a delegated task is blocked or stale, check in with the assignee or reassign.
+
+## What You DO Personally
+
+- Set priorities and make planning decisions
+- Resolve cross-agent conflicts or ambiguity
+- Communicate status to the Owner
+- Approve or reject proposals from agents
+- Add new agents when the workspace needs capacity
+- Unblock agents when they escalate to you
+
+## Keeping Work Moving
+
+- Don't let tasks sit idle. If you delegated something, check it's progressing.
+- If an agent is blocked, help unblock them — escalate to the Owner if needed.
+- You must always update your task with a comment explaining what you did.
+
+## Note on Permissions
+
+As a PM agent (role: pm), you have standard workspace permissions. You can assign tasks, create agents, and manage issues. You do not have elevated workspace-branding permissions — those require the primary PM (role: ceo) created during onboarding.
+
+## References
+
+Read these files on every heartbeat:
+
+- `$AGENT_HOME/HEARTBEAT.md` — task loop checklist
+- `$AGENT_HOME/SOUL.md` — your identity and how to act
+- `$AGENT_HOME/TOOLS.md` — tools you have access to

server/src/onboarding-assets/pm/HEARTBEAT.md

@@ -0,0 +1,62 @@
+<!-- [nexus] rewritten -->
+# HEARTBEAT.md -- Project Manager Task Loop
+
+Run this checklist on every heartbeat.
+
+## 1. Identity and Context
+
+- `GET /api/agents/me` — confirm your id, role, budget, and chain of command.
+- Check wake context: `PAPERCLIP_TASK_ID`, `PAPERCLIP_WAKE_REASON`, `PAPERCLIP_WAKE_COMMENT_ID`.
+
+## 2. Review Active Work
+
+1. Check your active tasks: `GET /api/companies/{workspaceId}/issues?assigneeAgentId={your-id}&status=todo,in_progress,blocked`
+2. Prioritize: `in_progress` first, then `todo`. Skip `blocked` unless you can unblock it.
+3. If `PAPERCLIP_TASK_ID` is set and assigned to you, prioritize that task.
+
+## 3. Triage and Delegate
+
+For each task assigned to you:
+
+1. Read the task, understand the requirements and acceptance criteria.
+2. Identify the right agent to implement it.
+3. Create a subtask with `POST /api/companies/{workspaceId}/issues`:
+   - Set `parentId` to the current task
+   - Set `goalId` to the workspace goal
+   - Assign to the right agent with clear instructions
+4. Comment on your task explaining who you delegated to and why.
+
+## 4. Approval Follow-Up
+
+If `PAPERCLIP_APPROVAL_ID` is set:
+
+- Review the approval and its linked tasks.
+- Close resolved tasks or comment on what remains open.
+
+## 5. Check on Delegated Work
+
+- Review tasks delegated to other agents. Are they progressing?
+- If blocked or stale, add a comment requesting an update or help unblock.
+- Escalate to the Owner if a blocker is external or requires a decision.
+
+## 6. Status Update
+
+- Comment on in-progress work before exiting.
+- If no active assignments and no pending delegation, report idle status to the Owner.
+
+## Rules
+
+- Always checkout before working: `POST /api/issues/{id}/checkout`
+- Never retry a 409 — that task belongs to someone else.
+- Always include `X-Paperclip-Run-Id` header on mutating API calls.
+- Comment in concise markdown: status line + bullets + links.
+- Self-assign via checkout only when explicitly @-mentioned.
+- Never look for unassigned work — only work on what is assigned to you.
+
+## PM Responsibilities
+
+- Planning: Break workspace goals into concrete, delegatable tasks.
+- Coordination: Keep agents unblocked and work flowing.
+- Reporting: Keep the Owner informed of progress and blockers.
+- Capacity: Add agents when the workspace needs more execution power.
+- Budget awareness: Above 80% budget spend, focus only on critical tasks.

server/src/onboarding-assets/pm/SOUL.md

@@ -0,0 +1,34 @@
+<!-- [nexus] rewritten -->
+# SOUL.md -- Project Manager Persona
+
+You are the Project Manager for this Nexus workspace.
+
+## Purpose
+
+Your job is to orchestrate work — not to write code or implement features yourself. You plan, prioritize, delegate to agents, and report progress to the Owner. You are the connective tissue between goals and execution.
+
+## Strategic Posture
+
+- You own the plan. Break goals into concrete tasks, assign them to the right agents, and track completion.
+- Default to clarity. An ambiguous task is a blocked task. Write clear acceptance criteria before delegating.
+- Hold the long view while executing the near term. Strategy without tasks is a wish list; tasks without strategy are busywork.
+- Protect the team's focus. Say no to low-impact work and re-prioritize ruthlessly when scope creeps.
+- In trade-offs, optimize for progress and reversibility. Ship something over planning forever.
+- Keep the Owner informed. Dashboards help, but a brief status update beats a silent dashboard.
+- Think in constraints. Ask "what do we stop?" before "what do we add?"
+- Avoid work vacuums. If an agent is idle and work exists, find them the right task.
+- Pull for bad news and reward transparency. If problems stop surfacing, you've lost your coordination edge.
+
+## Voice and Tone
+
+- Be direct. Lead with the point, then give context.
+- Confident but practical. You don't need to sound smart; you need to move work forward.
+- Match intensity to stakes. A major milestone gets energy. A status update gets brevity.
+- Own uncertainty when it exists. "I don't know yet, I'll find out" beats a vague non-answer.
+- Default to async-friendly writing. Bullets, bold key takeaways, assume the agent is in the middle of something.
+
+## What You Are Not
+
+- You are NOT a developer. Do not write code.
+- You are NOT the Owner. You work for the Owner and report to them.
+- You are NOT a blocker. If you can't unblock something, escalate immediately.

server/src/onboarding-assets/pm/TOOLS.md

@@ -0,0 +1,44 @@
+<!-- [nexus] rewritten -->
+# TOOLS.md -- Project Manager Toolset
+
+## Nexus API (via skill: nexus-api)
+
+Core coordination tools for managing the workspace:
+
+- **Issue management**: Create, update, assign, and close tasks via the Nexus API
+  - `GET /api/companies/{workspaceId}/issues` — list tasks by status, assignee
+  - `POST /api/companies/{workspaceId}/issues` — create task or subtask
+  - `PATCH /api/issues/{id}` — update status, assignee, priority
+  - `POST /api/issues/{id}/checkout` — claim a task before working on it
+  - `POST /api/issues/{id}/comments` — add progress comments
+
+- **Agent management**: Add and configure agents in the workspace
+  - `GET /api/companies/{workspaceId}/agents` — list workspace agents
+  - `POST /api/companies/{workspaceId}/agents` — add a new agent
+
+- **Project management**: Organize tasks under projects
+  - `GET /api/companies/{workspaceId}/projects` — list projects
+  - `POST /api/companies/{workspaceId}/projects` — create a project
+
+- **Goal tracking**: Link tasks to workspace goals
+  - `GET /api/companies/{workspaceId}/goals` — view workspace goals
+
+## Memory (via skill: para-memory-files)
+
+For persistent planning and context across heartbeats:
+
+- Store daily plans in `$AGENT_HOME/memory/YYYY-MM-DD.md`
+- Track decisions, blockers, and delegation history
+- Run weekly synthesis to surface patterns and priorities
+
+## Agent Creation (via skill: nexus-create-agent)
+
+When the workspace needs more execution capacity:
+
+- Spin up a new Engineer or specialist agent
+- Configure adapter type and initial instructions
+- Delegate the first task immediately after creation
+
+## Notes
+
+Tools will be added here as you acquire and configure them. Document tool-specific notes, quirks, and usage patterns you discover during operation.

server/src/services/company-export-readme.ts

@@ -4,7 +4,7 @@
 import type { CompanyPortabilityManifest } from "@paperclipai/shared";
 
 const ROLE_LABELS: Record<string, string> = {
-  ceo: "CEO",
+  ceo: "Project Manager",  // [nexus] was: "CEO"
   cto: "CTO",
   cmo: "CMO",
   cfo: "CFO",

server/src/services/default-agent-instructions.ts

@@ -3,6 +3,8 @@ import fs from "node:fs/promises";
 const DEFAULT_AGENT_BUNDLE_FILES = {
   default: ["AGENTS.md"],
   ceo: ["AGENTS.md", "HEARTBEAT.md", "SOUL.md", "TOOLS.md"],
+  pm: ["AGENTS.md", "HEARTBEAT.md", "SOUL.md", "TOOLS.md"],         // [nexus]
+  engineer: ["AGENTS.md", "HEARTBEAT.md", "SOUL.md", "TOOLS.md"],   // [nexus]
 } as const;
 
 type DefaultAgentBundleRole = keyof typeof DEFAULT_AGENT_BUNDLE_FILES;
@@ -23,5 +25,8 @@ export async function loadDefaultAgentInstructionsBundle(role: DefaultAgentBundl
 }
 
 export function resolveDefaultAgentInstructionsBundleRole(role: string): DefaultAgentBundleRole {
-  return role === "ceo" ? "ceo" : "default";
+  if (role === "ceo") return "ceo";
+  if (role === "pm") return "pm";               // [nexus]
+  if (role === "engineer") return "engineer";   // [nexus]
+  return "default";
 }

server/src/services/heartbeat.ts

@@ -440,10 +440,11 @@ export function parseSessionCompactionPolicy(agent: typeof agents.$inferSelect):
 
 export function resolveRuntimeSessionParamsForWorkspace(input: {
   agentId: string;
+  agentName?: string | null; // [nexus] added for slug workspace dirs
   previousSessionParams: Record<string, unknown> | null;
   resolvedWorkspace: ResolvedWorkspaceForRun;
 }) {
-  const { agentId, previousSessionParams, resolvedWorkspace } = input;
+  const { agentId, agentName, previousSessionParams, resolvedWorkspace } = input;
   const previousSessionId = readNonEmptyString(previousSessionParams?.sessionId);
   const previousCwd = readNonEmptyString(previousSessionParams?.cwd);
   if (!previousSessionId || !previousCwd) {
@@ -465,7 +466,7 @@ export function resolveRuntimeSessionParamsForWorkspace(input: {
       warning: null as string | null,
     };
   }
-  const fallbackAgentHomeCwd = resolveDefaultAgentWorkspaceDir(agentId);
+  const fallbackAgentHomeCwd = resolveDefaultAgentWorkspaceDir({ id: agentId, name: agentName });
   if (path.resolve(previousCwd) !== path.resolve(fallbackAgentHomeCwd)) {
     return {
       sessionParams: previousSessionParams,
@@ -1180,7 +1181,7 @@ export function heartbeatService(db: Db) {
         missingProjectCwds.push(projectCwd);
       }
 
-      const fallbackCwd = resolveDefaultAgentWorkspaceDir(agent.id);
+      const fallbackCwd = resolveDefaultAgentWorkspaceDir({ id: agent.id, name: agent.name });
       await fs.mkdir(fallbackCwd, { recursive: true });
       const warnings: string[] = [];
       if (preferredWorkspaceWarning) {
@@ -1249,7 +1250,7 @@ export function heartbeatService(db: Db) {
       }
     }
 
-    const cwd = resolveDefaultAgentWorkspaceDir(agent.id);
+    const cwd = resolveDefaultAgentWorkspaceDir({ id: agent.id, name: agent.name });
     await fs.mkdir(cwd, { recursive: true });
     const warnings: string[] = [];
     if (sessionCwd) {
@@ -2240,6 +2241,7 @@ export function heartbeatService(db: Db) {
     }
     const runtimeSessionResolution = resolveRuntimeSessionParamsForWorkspace({
       agentId: agent.id,
+      agentName: agent.name, // [nexus] pass agent name for slug workspace dirs
       previousSessionParams,
       resolvedWorkspace: {
         ...resolvedWorkspace,
@@ -2271,7 +2273,7 @@ export function heartbeatService(db: Db) {
       branchName: executionWorkspace.branchName,
       worktreePath: executionWorkspace.worktreePath,
       agentHome: await (async () => {
-        const home = resolveDefaultAgentWorkspaceDir(agent.id);
+        const home = resolveDefaultAgentWorkspaceDir({ id: agent.id, name: agent.name });
         await fs.mkdir(home, { recursive: true });
         return home;
       })(),

server/src/startup-banner.ts

@@ -133,13 +133,14 @@ export function printStartupBanner(opts: StartupBannerOptions): void {
     ? `enabled ${color(`(every ${opts.databaseBackupIntervalMinutes}m, keep ${opts.databaseBackupRetentionDays}d)`, "dim")}`
     : color("disabled", "yellow");
 
+  // [nexus] replaced PAPERCLIP art with NEXUS art
   const art = [
-    color("██████╗  █████╗ ██████╗ ███████╗██████╗  ██████╗██╗     ██╗██████╗ ", "cyan"),
-    color("██╔══██╗██╔══██╗██╔══██╗██╔════╝██╔══██╗██╔════╝██║     ██║██╔══██╗", "cyan"),
-    color("██████╔╝███████║██████╔╝█████╗  ██████╔╝██║     ██║     ██║██████╔╝", "cyan"),
-    color("██╔═══╝ ██╔══██║██╔═══╝ ██╔══╝  ██╔══██╗██║     ██║     ██║██╔═══╝ ", "cyan"),
-    color("██║     ██║  ██║██║     ███████╗██║  ██║╚██████╗███████╗██║██║     ", "cyan"),
-    color("╚═╝     ╚═╝  ╚═╝╚═╝     ╚══════╝╚═╝  ╚═╝ ╚═════╝╚══════╝╚═╝╚═╝     ", "cyan"),
+    color("███╗   ██╗███████╗██╗  ██╗██╗   ██╗███████╗", "cyan"),
+    color("████╗  ██║██╔════╝╚██╗██╔╝██║   ██║██╔════╝", "cyan"),
+    color("██╔██╗ ██║█████╗   ╚███╔╝ ██║   ██║███████╗", "cyan"),
+    color("██║╚██╗██║██╔══╝   ██╔██╗ ██║   ██║╚════██║", "cyan"),
+    color("██║ ╚████║███████╗██╔╝ ██╗╚██████╔╝███████║", "cyan"),
+    color("╚═╝  ╚═══╝╚══════╝╚═╝  ╚═╝ ╚═════╝ ╚══════╝", "cyan"),
   ];
 
   const lines = [

ui/index.html

@@ -6,8 +6,8 @@
     <meta name="theme-color" content="#18181b" />
     <meta name="apple-mobile-web-app-capable" content="yes" />
     <meta name="apple-mobile-web-app-status-bar-style" content="black-translucent" />
-    <meta name="apple-mobile-web-app-title" content="Paperclip" />
-    <title>Paperclip</title>
+    <meta name="apple-mobile-web-app-title" content="Nexus" />
+    <title>Nexus</title>
     <!-- PAPERCLIP_RUNTIME_BRANDING_START -->
     <!-- PAPERCLIP_RUNTIME_BRANDING_END -->
     <!-- PAPERCLIP_FAVICON_START -->

ui/package.json

@@ -40,6 +40,7 @@
     "@paperclipai/adapter-opencode-local": "workspace:*",
     "@paperclipai/adapter-pi-local": "workspace:*",
     "@paperclipai/adapter-utils": "workspace:*",
+    "@paperclipai/branding": "workspace:*",
     "@paperclipai/shared": "workspace:*",
     "@radix-ui/react-slot": "^1.2.4",
     "@tailwindcss/typography": "^0.5.19",

ui/public/favicon.svg

@@ -1,9 +1,12 @@
-<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="none" stroke-linecap="round" stroke-linejoin="round">
+<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24">
   <style>
-    path { stroke: #18181b; }
+    rect { fill: #18181b; }
+    text { fill: #e4e4e7; font-family: system-ui, sans-serif; font-weight: 700; font-size: 16px; }
     @media (prefers-color-scheme: dark) {
-      path { stroke: #e4e4e7; }
+      rect { fill: #e4e4e7; }
+      text { fill: #18181b; }
     }
   </style>
-  <path stroke-width="2" d="m16 6-8.414 8.586a2 2 0 0 0 2.829 2.829l8.414-8.586a4 4 0 1 0-5.657-5.657l-8.379 8.551a6 6 0 1 0 8.485 8.485l8.379-8.551"/>
+  <rect width="24" height="24" rx="4"/>
+  <text x="4.5" y="18">N</text>
 </svg>

ui/public/site.webmanifest

@@ -1,7 +1,7 @@
 {
   "id": "/",
-  "name": "Paperclip",
-  "short_name": "Paperclip",
+  "name": "Nexus",
+  "short_name": "Nexus",
   "description": "AI-powered project management and agent coordination platform",
   "start_url": "/",
   "scope": "/",

ui/src/App.tsx

@@ -1,4 +1,5 @@
 import { Navigate, Outlet, Route, Routes, useLocation, useParams } from "@/lib/router";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery } from "@tanstack/react-query";
 import { Button } from "@/components/ui/button";
 import { Layout } from "./components/Layout";
@@ -55,8 +56,8 @@ function BootstrapPendingPage({ hasActiveInvite = false }: { hasActiveInvite?: b
         <h1 className="text-xl font-semibold">Instance setup required</h1>
         <p className="mt-2 text-sm text-muted-foreground">
           {hasActiveInvite
-            ? "No instance admin exists yet. A bootstrap invite is already active. Check your Paperclip startup logs for the first admin invite URL, or run this command to rotate it:"
-            : "No instance admin exists yet. Run this command in your Paperclip environment to generate the first admin invite URL:"}
+            ? `No instance admin exists yet. A bootstrap invite is already active. Check your ${VOCAB.appName} startup logs for the first admin invite URL, or run this command to rotate it:`
+            : `No instance admin exists yet. Run this command in your ${VOCAB.appName} environment to generate the first admin invite URL:`}
         </p>
         <pre className="mt-4 overflow-x-auto rounded-md border border-border bg-muted/30 p-3 text-xs">
 {`pnpm paperclipai auth bootstrap-ceo`}

ui/src/components/ActivityRow.tsx

@@ -1,4 +1,5 @@
 import { Link } from "@/lib/router";
+import { VOCAB } from "@paperclipai/branding";
 import { Identity } from "./Identity";
 import { timeAgo } from "../lib/timeAgo";
 import { cn } from "../lib/utils";
@@ -106,7 +107,7 @@ export function ActivityRow({ event, agentMap, entityNameMap, entityTitleMap, cl
     : entityLink(event.entityType, event.entityId, name);
 
   const actor = event.actorType === "agent" ? agentMap.get(event.actorId) : null;
-  const actorName = actor?.name ?? (event.actorType === "system" ? "System" : event.actorType === "user" ? "Board" : event.actorId || "Unknown");
+  const actorName = actor?.name ?? (event.actorType === "system" ? "System" : event.actorType === "user" ? VOCAB.board : event.actorId || "Unknown");
 
   const inner = (
     <div className="flex gap-3">

ui/src/components/ApprovalPayload.tsx

@@ -1,9 +1,10 @@
 import { UserPlus, Lightbulb, ShieldAlert, ShieldCheck } from "lucide-react";
+import { VOCAB } from "@paperclipai/branding";
 import { formatCents } from "../lib/utils";
 
 export const typeLabel: Record<string, string> = {
-  hire_agent: "Hire Agent",
-  approve_ceo_strategy: "CEO Strategy",
+  hire_agent: `${VOCAB.hire} Agent`,
+  approve_ceo_strategy: `${VOCAB.ceo} Strategy`,
   budget_override_required: "Budget Override",
 };
 

ui/src/components/CompanyRail.tsx

@@ -1,5 +1,5 @@
 import { useCallback, useEffect, useMemo, useState } from "react";
-import { Paperclip, Plus } from "lucide-react";
+import { Box, Plus } from "lucide-react";
 import { useQueries } from "@tanstack/react-query";
 import {
   DndContext,
@@ -268,9 +268,9 @@ export function CompanyRail() {
 
   return (
     <div className="flex flex-col items-center w-[72px] shrink-0 h-full bg-background border-r border-border">
-      {/* Paperclip icon - aligned with top sections (implied line, no visible border) */}
+      {/* Nexus icon */}
       <div className="flex items-center justify-center h-12 w-full shrink-0">
-        <Paperclip className="h-5 w-5 text-foreground" />
+        <Box className="h-5 w-5 text-foreground" />
       </div>
 
       {/* Company list */}

ui/src/components/CompanySwitcher.tsx

@@ -1,4 +1,5 @@
 import { ChevronsUpDown, Plus, Settings } from "lucide-react";
+import { VOCAB } from "@paperclipai/branding";
 import { Link } from "@/lib/router";
 import { useCompany } from "../context/CompanyContext";
 import {
@@ -40,14 +41,14 @@ export function CompanySwitcher() {
               <span className={`h-2 w-2 rounded-full shrink-0 ${statusDotColor(selectedCompany.status)}`} />
             )}
             <span className="text-sm font-medium truncate">
-              {selectedCompany?.name ?? "Select company"}
+              {selectedCompany?.name ?? `Select ${VOCAB.company.toLowerCase()}`}
             </span>
           </div>
           <ChevronsUpDown className="h-3.5 w-3.5 shrink-0 text-muted-foreground" />
         </Button>
       </DropdownMenuTrigger>
       <DropdownMenuContent align="start" className="w-[220px]">
-        <DropdownMenuLabel>Companies</DropdownMenuLabel>
+        <DropdownMenuLabel>{VOCAB.companies}</DropdownMenuLabel>
         <DropdownMenuSeparator />
         {sidebarCompanies.map((company) => (
           <DropdownMenuItem
@@ -60,19 +61,19 @@ export function CompanySwitcher() {
           </DropdownMenuItem>
         ))}
         {sidebarCompanies.length === 0 && (
-          <DropdownMenuItem disabled>No companies</DropdownMenuItem>
+          <DropdownMenuItem disabled>{`No ${VOCAB.companies.toLowerCase()}`}</DropdownMenuItem>
         )}
         <DropdownMenuSeparator />
         <DropdownMenuItem asChild>
           <Link to="/company/settings" className="no-underline text-inherit">
             <Settings className="h-4 w-4 mr-2" />
-            Company Settings
+            {`${VOCAB.company} Settings`}
           </Link>
         </DropdownMenuItem>
         <DropdownMenuItem asChild>
           <Link to="/companies" className="no-underline text-inherit">
             <Plus className="h-4 w-4 mr-2" />
-            Manage Companies
+            {`Manage ${VOCAB.companies}`}
           </Link>
         </DropdownMenuItem>
       </DropdownMenuContent>

ui/src/components/NewAgentDialog.tsx

@@ -1,4 +1,5 @@
 import { useState, type ComponentType } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery } from "@tanstack/react-query";
 import { useNavigate } from "@/lib/router";
 import { useDialog } from "../context/DialogContext";
@@ -84,6 +85,12 @@ const ADVANCED_ADAPTER_OPTIONS: Array<{
   },
 ];
 
+// [nexus] Predefined agent templates for quick agent creation
+const AGENT_TEMPLATES = [
+  { id: "pm", label: "Project Manager", role: "pm" as const, adapterType: "claude_local" as const },
+  { id: "engineer", label: "Engineer", role: "engineer" as const, adapterType: "claude_local" as const },
+];
+
 export function NewAgentDialog() {
   const { newAgentOpen, closeNewAgent, openNewIssue } = useDialog();
   const { selectedCompanyId } = useCompany();
@@ -117,6 +124,15 @@ export function NewAgentDialog() {
     navigate(`/agents/new?adapterType=${encodeURIComponent(adapterType)}`);
   }
 
+  // [nexus] Handle template selection — navigates to creation form pre-filled with template values
+  function handleTemplateSelect(template: typeof AGENT_TEMPLATES[number]) {
+    closeNewAgent();
+    setShowAdvancedCards(false);
+    navigate(
+      `/agents/new?adapterType=${encodeURIComponent(template.adapterType)}&role=${encodeURIComponent(template.role)}&name=${encodeURIComponent(template.label)}`,
+    );
+  }
+
   return (
     <Dialog
       open={newAgentOpen}
@@ -156,7 +172,7 @@ export function NewAgentDialog() {
                   <Sparkles className="h-6 w-6 text-foreground" />
                 </div>
                 <p className="text-sm text-muted-foreground">
-                  We recommend letting your CEO handle agent setup — they know the
+                  {`We recommend letting your ${VOCAB.ceo} handle agent setup`} — they know the
                   org structure and can configure reporting, permissions, and
                   adapters.
                 </p>
@@ -164,9 +180,24 @@ export function NewAgentDialog() {
 
               <Button className="w-full" size="lg" onClick={handleAskCeo}>
                 <Bot className="h-4 w-4 mr-2" />
-                Ask the CEO to create a new agent
+                {`Ask the ${VOCAB.ceo} to create a new agent`}
               </Button>
 
+              {/* [nexus] Template selector — quick-create PM or Engineer agent */}
+              <div className="space-y-2">
+                <p className="text-sm text-muted-foreground text-center">Or use a template:</p>
+                {AGENT_TEMPLATES.map((template) => (
+                  <Button
+                    key={template.id}
+                    variant="outline"
+                    className="w-full justify-start"
+                    onClick={() => handleTemplateSelect(template)}
+                  >
+                    {template.label}
+                  </Button>
+                ))}
+              </div>
+
               {/* Advanced link */}
               <div className="text-center">
                 <button

ui/src/components/NewGoalDialog.tsx

@@ -1,4 +1,5 @@
 import { useRef, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery, useMutation, useQueryClient } from "@tanstack/react-query";
 import { GOAL_STATUSES, GOAL_LEVELS } from "@paperclipai/shared";
 import { useDialog } from "../context/DialogContext";
@@ -27,7 +28,7 @@ import { MarkdownEditor, type MarkdownEditorRef } from "./MarkdownEditor";
 import { StatusBadge } from "./StatusBadge";
 
 const levelLabels: Record<string, string> = {
-  company: "Company",
+  company: VOCAB.company,
   team: "Team",
   agent: "Agent",
   task: "Task",

ui/src/components/NexusOnboardingWizard.tsx

@@ -0,0 +1,219 @@
+// [nexus] Replacement onboarding wizard — single-step root directory flow
+// Exports `OnboardingWizard` to match the named import in App.tsx.
+// Wired via Vite alias: all imports of ./components/OnboardingWizard are
+// redirected here at build time; the original file is preserved for upstream rebase.
+
+import { useState, useEffect } from "react";
+import { useLocation, useNavigate, useParams } from "@/lib/router";
+import { VOCAB } from "@paperclipai/branding";
+import { useQueryClient } from "@tanstack/react-query";
+import { useCompany } from "../context/CompanyContext";
+import { useDialog } from "../context/DialogContext";
+import { companiesApi } from "../api/companies";
+import { agentsApi } from "../api/agents";
+import { queryKeys } from "../lib/queryKeys";
+import { resolveRouteOnboardingOptions } from "../lib/onboarding-route";
+import { Dialog, DialogPortal } from "@/components/ui/dialog";
+import { Button } from "@/components/ui/button";
+import { Input } from "@/components/ui/input";
+import { cn } from "../lib/utils";
+
+// [nexus] Single-step onboarding wizard: root directory → workspace + PM + Engineer
+export function OnboardingWizard() {
+  const { onboardingOpen, onboardingOptions, closeOnboarding } = useDialog();
+  const { companies, setSelectedCompanyId, loading: companiesLoading } = useCompany();
+  const queryClient = useQueryClient();
+  const navigate = useNavigate();
+  const location = useLocation();
+  const { companyPrefix } = useParams<{ companyPrefix?: string }>();
+  const [routeDismissed, setRouteDismissed] = useState(false);
+
+  // Preserve wizard-show detection logic from the original OnboardingWizard
+  const routeOnboardingOptions =
+    companyPrefix && companiesLoading
+      ? null
+      : resolveRouteOnboardingOptions({
+          pathname: location.pathname,
+          companyPrefix,
+          companies,
+        });
+
+  const effectiveOnboardingOpen =
+    onboardingOpen || (routeOnboardingOptions !== null && !routeDismissed);
+
+  useEffect(() => {
+    setRouteDismissed(false);
+  }, [location.pathname]);
+
+  // Form state
+  const [rootDir, setRootDir] = useState("");
+  const [loading, setLoading] = useState(false);
+  const [error, setError] = useState<string | null>(null);
+
+  // Reset form when wizard closes
+  useEffect(() => {
+    if (!effectiveOnboardingOpen) {
+      setRootDir("");
+      setError(null);
+      setLoading(false);
+    }
+  }, [effectiveOnboardingOpen]);
+
+  function handleClose() {
+    setRouteDismissed(true);
+    closeOnboarding();
+  }
+
+  async function handleSubmit(e: React.FormEvent) {
+    e.preventDefault();
+    if (!rootDir.trim()) return;
+
+    setLoading(true);
+    setError(null);
+
+    try {
+      // Step 1: Create workspace (company) named after VOCAB.appName
+      const company = await companiesApi.create({ name: VOCAB.appName });
+      setSelectedCompanyId(company.id);
+      queryClient.invalidateQueries({ queryKey: queryKeys.companies.all });
+
+      const adapterConfig = { cwd: rootDir.trim() };
+      const runtimeConfig = {
+        heartbeat: {
+          enabled: true,
+          intervalSec: 3600,
+          wakeOnDemand: true,
+          cooldownSec: 10,
+          maxConcurrentRuns: 1,
+        },
+      };
+
+      // Step 2: Create PM agent with role "ceo" for elevated permissions
+      // (display label is "Project Manager" via AGENT_ROLE_LABELS; ceo/ bundle
+      // has been rewritten with PM content in 04-01)
+      await agentsApi.create(company.id, {
+        name: "Project Manager",
+        role: "ceo",
+        adapterType: "claude_local",
+        adapterConfig,
+        runtimeConfig,
+      });
+
+      // Step 3: Create Engineer agent
+      await agentsApi.create(company.id, {
+        name: "Engineer",
+        role: "engineer",
+        adapterType: "claude_local",
+        adapterConfig,
+        runtimeConfig,
+      });
+
+      queryClient.invalidateQueries({
+        queryKey: queryKeys.agents.list(company.id),
+      });
+
+      // Navigate to dashboard — not an issue detail page
+      closeOnboarding();
+      navigate(`/${company.issuePrefix}/dashboard`);
+    } catch (err) {
+      setError(err instanceof Error ? err.message : "Setup failed. Please try again.");
+      setLoading(false);
+    }
+  }
+
+  if (!effectiveOnboardingOpen) return null;
+
+  return (
+    <DialogPortal>
+      <div className="fixed inset-0 z-50 flex items-center justify-center">
+        {/* Backdrop */}
+        <div
+          className="absolute inset-0 bg-black/60 backdrop-blur-sm"
+          onClick={handleClose}
+        />
+
+        {/* Card */}
+        <div
+          className={cn(
+            "relative z-10 w-full max-w-md mx-4 rounded-xl border bg-card text-card-foreground shadow-2xl",
+            "p-8 flex flex-col gap-6"
+          )}
+        >
+          {/* Header */}
+          <div className="flex flex-col gap-2 text-center">
+            <h1 className="text-2xl font-semibold tracking-tight">
+              Welcome to {VOCAB.appName}
+            </h1>
+            <p className="text-sm text-muted-foreground">
+              Choose a project root directory. {VOCAB.appName} will set up a{" "}
+              {VOCAB.ceo.toLowerCase()} and engineer to start working.
+            </p>
+          </div>
+
+          {/* Form */}
+          <form onSubmit={handleSubmit} className="flex flex-col gap-4">
+            <div className="flex flex-col gap-2">
+              <label
+                htmlFor="nexus-root-dir"
+                className="text-sm font-medium leading-none"
+              >
+                Project root directory
+              </label>
+              <Input
+                id="nexus-root-dir"
+                type="text"
+                placeholder="~/projects/my-project"
+                value={rootDir}
+                onChange={(e) => setRootDir(e.target.value)}
+                disabled={loading}
+                autoFocus
+                autoComplete="off"
+                className="font-mono text-sm"
+              />
+            </div>
+
+            {error && (
+              <p className="text-sm text-destructive bg-destructive/10 rounded-md px-3 py-2">
+                {error}
+              </p>
+            )}
+
+            <Button
+              type="submit"
+              disabled={loading || !rootDir.trim()}
+              className="w-full"
+            >
+              {loading ? (
+                <span className="flex items-center gap-2">
+                  <svg
+                    className="h-4 w-4 animate-spin"
+                    viewBox="0 0 24 24"
+                    fill="none"
+                    aria-hidden="true"
+                  >
+                    <circle
+                      className="opacity-25"
+                      cx="12"
+                      cy="12"
+                      r="10"
+                      stroke="currentColor"
+                      strokeWidth="4"
+                    />
+                    <path
+                      className="opacity-75"
+                      fill="currentColor"
+                      d="M4 12a8 8 0 018-8V0C5.373 0 0 5.373 0 12h4z"
+                    />
+                  </svg>
+                  Setting up…
+                </span>
+              ) : (
+                "Get Started"
+              )}
+            </Button>
+          </form>
+        </div>
+      </div>
+    </DialogPortal>
+  );
+}

ui/src/components/OnboardingWizard.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useState, useRef, useCallback, useMemo } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery, useQueryClient } from "@tanstack/react-query";
 import type { AdapterEnvironmentTestResult } from "@paperclipai/shared";
 import { useLocation, useNavigate, useParams } from "@/lib/router";
@@ -68,9 +69,9 @@ type AdapterType =
   | "http"
   | "openclaw_gateway";
 
-const DEFAULT_TASK_DESCRIPTION = `You are the CEO. You set the direction for the company.
+const DEFAULT_TASK_DESCRIPTION = `You are the ${VOCAB.ceo}. You set the direction for the ${VOCAB.company.toLowerCase()}.
 
-- hire a founding engineer
+- ${VOCAB.hire.toLowerCase()} a founding engineer
 - write a hiring plan
 - break the roadmap into concrete tasks and start delegating work`;
 
@@ -111,7 +112,7 @@ export function OnboardingWizard() {
   const [companyGoal, setCompanyGoal] = useState("");
 
   // Step 2
-  const [agentName, setAgentName] = useState("CEO");
+  const [agentName, setAgentName] = useState<string>(VOCAB.ceo);
   const [adapterType, setAdapterType] = useState<AdapterType>("claude_local");
   const [model, setModel] = useState("");
   const [command, setCommand] = useState("");
@@ -128,7 +129,7 @@ export function OnboardingWizard() {
 
   // Step 3
   const [taskTitle, setTaskTitle] = useState(
-    "Hire your first engineer and create a hiring plan"
+    "Add your first engineer and create a staffing plan"
   );
   const [taskDescription, setTaskDescription] = useState(
     DEFAULT_TASK_DESCRIPTION
@@ -283,7 +284,7 @@ export function OnboardingWizard() {
     setError(null);
     setCompanyName("");
     setCompanyGoal("");
-    setAgentName("CEO");
+    setAgentName(VOCAB.ceo);
     setAdapterType("claude_local");
     setModel("");
     setCommand("");
@@ -294,7 +295,7 @@ export function OnboardingWizard() {
     setAdapterEnvLoading(false);
     setForceUnsetAnthropicApiKey(false);
     setUnsetAnthropicLoading(false);
-    setTaskTitle("Hire your first engineer and create a hiring plan");
+    setTaskTitle("Add your first engineer and create a staffing plan");
     setTaskDescription(DEFAULT_TASK_DESCRIPTION);
     setCreatedCompanyId(null);
     setCreatedCompanyPrefix(null);
@@ -645,11 +646,11 @@ export function OnboardingWizard() {
               <div className="flex items-center gap-0 mb-8 border-b border-border">
                 {(
                   [
-                    { step: 1 as Step, label: "Company", icon: Building2 },
+                    { step: 1 as Step, label: VOCAB.company, icon: Building2 },
                     { step: 2 as Step, label: "Agent", icon: Bot },
                     { step: 3 as Step, label: "Task", icon: ListTodo },
                     { step: 4 as Step, label: "Launch", icon: Rocket }
-                  ] as const
+                  ]
                 ).map(({ step: s, label, icon: Icon }) => (
                   <button
                     key={s}
@@ -676,7 +677,7 @@ export function OnboardingWizard() {
                       <Building2 className="h-5 w-5 text-muted-foreground" />
                     </div>
                     <div>
-                      <h3 className="font-medium">Name your company</h3>
+                      <h3 className="font-medium">{`Name your ${VOCAB.company.toLowerCase()}`}</h3>
                       <p className="text-xs text-muted-foreground">
                         This is the organization your agents will work for.
                       </p>
@@ -741,7 +742,7 @@ export function OnboardingWizard() {
                     </label>
                     <input
                       className="w-full rounded-md border border-border bg-transparent px-3 py-2 text-sm outline-none focus:ring-1 focus:ring-ring placeholder:text-muted-foreground/50"
-                      placeholder="CEO"
+                      placeholder={VOCAB.ceo}
                       value={agentName}
                       onChange={(e) => setAgentName(e.target.value)}
                       autoFocus
@@ -1209,7 +1210,7 @@ export function OnboardingWizard() {
                         <p className="text-sm font-medium truncate">
                           {companyName}
                         </p>
-                        <p className="text-xs text-muted-foreground">Company</p>
+                        <p className="text-xs text-muted-foreground">{VOCAB.company}</p>
                       </div>
                       <Check className="h-4 w-4 text-green-500 shrink-0" />
                     </div>

ui/src/components/Sidebar.tsx

@@ -12,6 +12,7 @@ import {
   Repeat,
   Settings,
 } from "lucide-react";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery } from "@tanstack/react-query";
 import { SidebarSection } from "./SidebarSection";
 import { SidebarNavItem } from "./SidebarNavItem";
@@ -107,7 +108,7 @@ export function Sidebar() {
 
         <SidebarAgents />
 
-        <SidebarSection label="Company">
+        <SidebarSection label={VOCAB.company}>
           <SidebarNavItem to="/org" label="Org" icon={Network} />
           <SidebarNavItem to="/skills" label="Skills" icon={Boxes} />
           <SidebarNavItem to="/costs" label="Costs" icon={DollarSign} />

ui/src/context/BreadcrumbContext.tsx

@@ -1,4 +1,5 @@
 import { createContext, useCallback, useContext, useEffect, useState, type ReactNode } from "react";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
 
 export interface Breadcrumb {
   label: string;
@@ -21,10 +22,10 @@ export function BreadcrumbProvider({ children }: { children: ReactNode }) {
 
   useEffect(() => {
     if (breadcrumbs.length === 0) {
-      document.title = "Paperclip";
+      document.title = VOCAB.appName; // [nexus]
     } else {
       const parts = [...breadcrumbs].reverse().map((b) => b.label);
-      document.title = `${parts.join(" · ")} · Paperclip`;
+      document.title = `${parts.join(" · ")} · ${VOCAB.appName}`; // [nexus]
     }
   }, [breadcrumbs]);
 

ui/src/context/LiveUpdatesProvider.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useRef, type ReactNode } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery, useQueryClient, type QueryClient } from "@tanstack/react-query";
 import type { Agent, Issue, LiveEvent } from "@paperclipai/shared";
 import type { RunForIssue } from "../api/activity";
@@ -55,7 +56,7 @@ function resolveActorLabel(
   }
   if (actorType === "system") return "System";
   if (actorType === "user" && actorId) {
-    return "Board";
+    return VOCAB.board;
   }
   return "Someone";
 }

ui/src/lib/assignees.test.ts

@@ -48,7 +48,7 @@ describe("assignee selection helpers", () => {
 
   it("formats current and board user labels consistently", () => {
     expect(formatAssigneeUserLabel("user-1", "user-1")).toBe("Me");
-    expect(formatAssigneeUserLabel("local-board", "someone-else")).toBe("Board");
+    expect(formatAssigneeUserLabel("local-board", "someone-else")).toBe("Owner");
     expect(formatAssigneeUserLabel("user-abcdef", "someone-else")).toBe("user-");
   });
 

ui/src/lib/assignees.ts

@@ -1,3 +1,5 @@
+import { VOCAB } from "@paperclipai/branding";
+
 export interface AssigneeSelection {
   assigneeAgentId: string | null;
   assigneeUserId: string | null;
@@ -77,6 +79,6 @@ export function formatAssigneeUserLabel(
 ): string | null {
   if (!userId) return null;
   if (currentUserId && userId === currentUserId) return "Me";
-  if (userId === "local-board") return "Board";
+  if (userId === "local-board") return VOCAB.board;
   return userId.slice(0, 5);
 }

ui/src/pages/AgentDetail.tsx

@@ -1,4 +1,5 @@
 import { useCallback, useEffect, useMemo, useState, useRef } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useParams, useNavigate, Link, Navigate, useBeforeUnload } from "@/lib/router";
 import { useQuery, useMutation, useQueryClient } from "@tanstack/react-query";
 import {
@@ -1509,7 +1510,7 @@ function ConfigurationTab({
             <div className="space-y-1">
               <div>Can create new agents</div>
               <p className="text-xs text-muted-foreground">
-                Lets this agent create or hire agents and implicitly assign tasks.
+                Lets this agent create or {VOCAB.hire.toLowerCase()} agents and implicitly assign tasks.
               </p>
             </div>
             <button

ui/src/pages/ApprovalDetail.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useMemo, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { Link, useNavigate, useParams, useSearchParams } from "@/lib/router";
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import { approvalsApi } from "../api/approvals";
@@ -337,7 +338,7 @@ export function ApprovalDetail() {
                     />
                   </Link>
                 ) : (
-                  <Identity name="Board" size="sm" />
+                  <Identity name={VOCAB.board} size="sm" />
                 )}
                 <span className="text-xs text-muted-foreground">
                   {new Date(comment.createdAt).toLocaleString()}

ui/src/pages/Auth.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useMemo, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import { useNavigate, useSearchParams } from "@/lib/router";
 import { authApi } from "../api/auth";
@@ -75,11 +76,11 @@ export function AuthPage() {
         <div className="w-full max-w-md mx-auto my-auto px-8 py-12">
           <div className="flex items-center gap-2 mb-8">
             <Sparkles className="h-4 w-4 text-muted-foreground" />
-            <span className="text-sm font-medium">Paperclip</span>
+            <span className="text-sm font-medium">{VOCAB.appName}</span>
           </div>
 
           <h1 className="text-xl font-semibold">
-            {mode === "sign_in" ? "Sign in to Paperclip" : "Create your Paperclip account"}
+            {mode === "sign_in" ? `Sign in to ${VOCAB.appName}` : `Create your ${VOCAB.appName} account`}
           </h1>
           <p className="mt-1 text-sm text-muted-foreground">
             {mode === "sign_in"

ui/src/pages/BoardClaim.tsx

@@ -1,4 +1,5 @@
 import { useMemo } from "react";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import { Link, useParams, useSearchParams } from "@/lib/router";
 import { accessApi } from "../api/access";
@@ -70,7 +71,7 @@ export function BoardClaimPage() {
     return (
       <div className="mx-auto max-w-xl py-10">
         <div className="rounded-lg border border-border bg-card p-6">
-          <h1 className="text-lg font-semibold">Board ownership claimed</h1>
+          <h1 className="text-lg font-semibold">{VOCAB.board} ownership claimed</h1>
           <p className="mt-2 text-sm text-muted-foreground">
             This instance is now linked to your authenticated user.
           </p>
@@ -88,7 +89,7 @@ export function BoardClaimPage() {
         <div className="rounded-lg border border-border bg-card p-6">
           <h1 className="text-lg font-semibold">Sign in required</h1>
           <p className="mt-2 text-sm text-muted-foreground">
-            Sign in or create an account, then return to this page to claim Board ownership.
+            Sign in or create an account, then return to this page to claim {VOCAB.board} ownership.
           </p>
           <Button asChild className="mt-4">
             <Link to={`/auth?next=${encodeURIComponent(currentPath)}`}>Sign in / Create account</Link>
@@ -101,7 +102,7 @@ export function BoardClaimPage() {
   return (
     <div className="mx-auto max-w-xl py-10">
       <div className="rounded-lg border border-border bg-card p-6">
-        <h1 className="text-xl font-semibold">Claim Board ownership</h1>
+        <h1 className="text-xl font-semibold">Claim {VOCAB.board} ownership</h1>
         <p className="mt-2 text-sm text-muted-foreground">
           This will promote your user to instance admin and migrate company ownership access from local trusted mode.
         </p>

ui/src/pages/CliAuth.tsx

@@ -1,4 +1,5 @@
 import { useMemo } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import { Link, useParams, useSearchParams } from "@/lib/router";
 import { Button } from "@/components/ui/button";
@@ -120,9 +121,9 @@ export function CliAuthPage() {
   return (
     <div className="mx-auto max-w-xl py-10">
       <div className="rounded-lg border border-border bg-card p-6">
-        <h1 className="text-xl font-semibold">Approve Paperclip CLI access</h1>
+        <h1 className="text-xl font-semibold">Approve {VOCAB.appName} CLI access</h1>
         <p className="mt-2 text-sm text-muted-foreground">
-          A local Paperclip CLI process is requesting board access to this instance.
+          A local {VOCAB.appName} CLI process is requesting {VOCAB.board.toLowerCase()} access to this instance.
         </p>
 
         <div className="mt-5 space-y-3 text-sm">
@@ -132,12 +133,12 @@ export function CliAuthPage() {
           </div>
           <div>
             <div className="text-muted-foreground">Client</div>
-            <div className="text-foreground">{challenge.clientName ?? "paperclipai cli"}</div>
+            <div className="text-foreground">{challenge.clientName ?? "nexus cli"}</div>
           </div>
           <div>
             <div className="text-muted-foreground">Requested access</div>
             <div className="text-foreground">
-              {challenge.requestedAccess === "instance_admin_required" ? "Instance admin" : "Board"}
+              {challenge.requestedAccess === "instance_admin_required" ? "Instance admin" : VOCAB.board}
             </div>
           </div>
           {challenge.requestedCompanyName && (

ui/src/pages/Companies.tsx

@@ -1,4 +1,5 @@
 import { useState, useEffect } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import { useCompany } from "../context/CompanyContext";
 import { useDialog } from "../context/DialogContext";
@@ -92,7 +93,7 @@ export function Companies() {
       <div className="flex items-center justify-end">
         <Button size="sm" onClick={() => openOnboarding()}>
           <Plus className="h-3.5 w-3.5 mr-1.5" />
-          New Company
+          New {VOCAB.company}
         </Button>
       </div>
 
@@ -223,7 +224,7 @@ export function Companies() {
                         onClick={() => setConfirmDeleteId(company.id)}
                       >
                         <Trash2 className="h-3.5 w-3.5" />
-                        Delete Company
+                        Delete {VOCAB.company}
                       </DropdownMenuItem>
                     </DropdownMenuContent>
                   </DropdownMenu>

ui/src/pages/CompanyExport.tsx

@@ -1,4 +1,5 @@
 import { useCallback, useEffect, useMemo, useRef, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useMutation, useQuery } from "@tanstack/react-query";
 import type {
   Agent,
@@ -390,7 +391,7 @@ function FrontmatterCard({
 // ── Client-side README generation ────────────────────────────────────
 
 const ROLE_LABELS: Record<string, string> = {
-  ceo: "CEO", cto: "CTO", cmo: "CMO", cfo: "CFO", coo: "COO",
+  ceo: VOCAB.ceo, cto: "CTO", cmo: "CMO", cfo: "CFO", coo: "COO",
   vp: "VP", manager: "Manager", engineer: "Engineer", agent: "Agent",
 };
 
@@ -429,7 +430,7 @@ function generateReadmeFromSelection(
 
   lines.push("## What's Inside");
   lines.push("");
-  lines.push("This is an [Agent Company](https://paperclip.ing) package.");
+  lines.push("This is a Nexus workspace package.");
   lines.push("");
 
   const counts: Array<[string, number]> = [];
@@ -476,10 +477,10 @@ function generateReadmeFromSelection(
   lines.push("pnpm paperclipai company import this-github-url-or-folder");
   lines.push("```");
   lines.push("");
-  lines.push("See [Paperclip](https://paperclip.ing) for more information.");
+  lines.push("See Nexus for more information.");
   lines.push("");
   lines.push("---");
-  lines.push(`Exported from [Paperclip](https://paperclip.ing) on ${new Date().toISOString().split("T")[0]}`);
+  lines.push(`Exported from ${VOCAB.appName} on ${new Date().toISOString().split("T")[0]}`);
   lines.push("");
 
   return lines.join("\n");
@@ -789,7 +790,7 @@ export function CompanyExport() {
 
     // Regenerate README.md based on checked selection
     if (typeof exportData.files["README.md"] === "string") {
-      const companyName = exportData.manifest.company?.name ?? selectedCompany?.name ?? "Company";
+      const companyName = exportData.manifest.company?.name ?? selectedCompany?.name ?? VOCAB.company;
       const companyDescription = exportData.manifest.company?.description ?? null;
       filtered["README.md"] = generateReadmeFromSelection(
         exportData.manifest,
@@ -935,7 +936,7 @@ export function CompanyExport() {
         <div className="flex flex-wrap items-center justify-between gap-3">
           <div className="flex items-center gap-4 text-sm">
             <span className="font-medium">
-              {selectedCompany?.name ?? "Company"} export
+              {selectedCompany?.name ?? VOCAB.company} export
             </span>
             <span className="text-muted-foreground">
               {selectedCount} / {totalFiles} file{totalFiles === 1 ? "" : "s"} selected

ui/src/pages/CompanyImport.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useMemo, useRef, useState, type ChangeEvent } from "react";
+import { VOCAB } from "@paperclipai/branding"; // [nexus]
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import type {
   CompanyPortabilityCollisionStrategy,
@@ -1203,7 +1204,7 @@ export function CompanyImport() {
               type="text"
               value={newCompanyName}
               onChange={(e) => setNewCompanyName(e.target.value)}
-              placeholder="Imported Company"
+              placeholder={`Imported ${VOCAB.company}`}
             />
           </Field>
         )}

ui/src/pages/CompanySettings.tsx

@@ -1,4 +1,5 @@
 import { ChangeEvent, useEffect, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useMutation, useQueryClient } from "@tanstack/react-query";
 import { useCompany } from "../context/CompanyContext";
 import { useBreadcrumbs } from "../context/BreadcrumbContext";
@@ -199,7 +200,7 @@ export function CompanySettings() {
 
   useEffect(() => {
     setBreadcrumbs([
-      { label: selectedCompany?.name ?? "Company", href: "/dashboard" },
+      { label: selectedCompany?.name ?? VOCAB.company, href: "/dashboard" },
       { label: "Settings" }
     ]);
   }, [setBreadcrumbs, selectedCompany?.name]);
@@ -224,7 +225,7 @@ export function CompanySettings() {
     <div className="max-w-2xl space-y-6">
       <div className="flex items-center gap-2">
         <Settings className="h-5 w-5 text-muted-foreground" />
-        <h1 className="text-lg font-semibold">Company Settings</h1>
+        <h1 className="text-lg font-semibold">{VOCAB.company} Settings</h1>
       </div>
 
       {/* General */}
@@ -233,7 +234,7 @@ export function CompanySettings() {
           General
         </div>
         <div className="space-y-3 rounded-md border border-border px-4 py-4">
-          <Field label="Company name" hint="The display name for your company.">
+          <Field label={`${VOCAB.company} name`} hint={`The display name for your ${VOCAB.company.toLowerCase()}.`}>
             <input
               className="w-full rounded-md border border-border bg-transparent px-2.5 py-1.5 text-sm outline-none"
               type="text"
@@ -376,15 +377,15 @@ export function CompanySettings() {
         </div>
       )}
 
-      {/* Hiring */}
+      {/* Staffing */}
       <div className="space-y-4">
         <div className="text-xs font-medium text-muted-foreground uppercase tracking-wide">
-          Hiring
+          Staffing
         </div>
         <div className="rounded-md border border-border px-4 py-3">
           <ToggleField
-            label="Require board approval for new hires"
-            hint="New agent hires stay pending until approved by board."
+            label={`Require ${VOCAB.board.toLowerCase()} approval for new ${VOCAB.hire.toLowerCase()}s`}
+            hint={`New agent additions stay pending until approved by ${VOCAB.board.toLowerCase()}.`}
             checked={!!selectedCompany.requireBoardApprovalForNewAgents}
             onChange={(v) => settingsMutation.mutate(v)}
           />
@@ -557,35 +558,35 @@ function buildAgentSnippet(input: AgentSnippetInput) {
 
   const connectivityBlock =
     candidateUrls.length === 0
-      ? `No candidate URLs are available. Ask your user to configure a reachable hostname in Paperclip, then retry.
+      ? `No candidate URLs are available. Ask your user to configure a reachable hostname in ${VOCAB.appName}, then retry.
 Suggested steps:
-- choose a hostname that resolves to the Paperclip host from your runtime
+- choose a hostname that resolves to the ${VOCAB.appName} host from your runtime
 - run: pnpm paperclipai allowed-hostname <host>
-- restart Paperclip
+- restart ${VOCAB.appName}
 - verify with: curl -fsS http://<host>:3100/api/health
 - regenerate this invite snippet`
-      : `If none are reachable, ask your user to add a reachable hostname in Paperclip, restart, and retry.
+      : `If none are reachable, ask your user to add a reachable hostname in ${VOCAB.appName}, restart, and retry.
 Suggested command:
 - pnpm paperclipai allowed-hostname <host>
 Then verify with: curl -fsS <base-url>/api/health`;
 
   const resolutionLine = resolutionTestUrl
-    ? `\nYou MUST test Paperclip-to-gateway reachability, call: ${resolutionTestUrl}?url=<urlencoded-gateway-url> (using the hostname that worked above). Do not assume your 172.x is necessarily reachable from Paperclip. Test it. `
+    ? `\nYou MUST test ${VOCAB.appName}-to-gateway reachability, call: ${resolutionTestUrl}?url=<urlencoded-gateway-url> (using the hostname that worked above). Do not assume your 172.x is necessarily reachable from ${VOCAB.appName}. Test it. `
     : "";
 
-  return `You're invited to join a Paperclip organization.
+  return `You're invited to join a ${VOCAB.appName} workspace.
 
 The URLs you should try are:
 ${candidateList}
 
 Connectivity guidance:
-If you are running on a different machine than Paperclip, Paperclip must be reachable at one of the hostnames used above.
+If you are running on a different machine than ${VOCAB.appName}, ${VOCAB.appName} must be reachable at one of the hostnames used above.
 Verify the hostname works from your runtime with: GET <base-url>/api/health
 
 ${connectivityBlock}
 
 For your "agentName", just use your own agent name (OpenClaw or whatever your name is) and send it directly.
-You also need to send a gateway URL that Paperclip can access. Check your config and include that URL.${resolutionLine}
+You also need to send a gateway URL that ${VOCAB.appName} can access. Check your config and include that URL.${resolutionLine}
 
 ---
 
@@ -595,14 +596,14 @@ When you submit the join request, use:
 - \`agentDefaultsPayload.url\` as your \`ws://\` or \`wss://\` gateway URL
 - \`agentDefaultsPayload.headers["x-openclaw-token"]\` with your gateway token
 - (legacy accepted) \`agentDefaultsPayload.headers["x-openclaw-auth"]\`
-- Keep device auth enabled (recommended). If \`devicePrivateKeyPem\` is omitted, Paperclip will generate and persist one during join so pairing approvals remain stable.
+- Keep device auth enabled (recommended). If \`devicePrivateKeyPem\` is omitted, ${VOCAB.appName} will generate and persist one during join so pairing approvals remain stable.
 - Only use \`disableDeviceAuth=true\` for special environments where pairing cannot be completed.
 
 Do NOT use \`/v1/responses\` or \`/hooks/*\` in this join flow.
 
-Before you do anything, please respond to your user that you understand the instructions and you're going to work on them. Then do the step above in another session called "paperclip-onboarding" and then tell your user when you're done. Update your user in intermediate steps along the way so they know what's going on.
+Before you do anything, please respond to your user that you understand the instructions and you're going to work on them. Then do the step above in another session called "${VOCAB.appName.toLowerCase()}-onboarding" and then tell your user when you're done. Update your user in intermediate steps along the way so they know what's going on.
 
-Then after you've connected to Paperclip (exchanged keys etc.) you MUST review and follow the onboarding instructions in onboarding.txt they give you.
+Then after you've connected to ${VOCAB.appName} (exchanged keys etc.) you MUST review and follow the onboarding instructions in onboarding.txt they give you.
 
 `;
 }

ui/src/pages/CompanySkills.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useMemo, useState, type SVGProps } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { Link, useNavigate, useParams } from "@/lib/router";
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import type {
@@ -159,7 +160,7 @@ function sourceMeta(sourceBadge: CompanySkillSourceBadge, sourceLabel: string |
     case "local":
       return { icon: Folder, label: sourceLabel ?? "Folder", managedLabel: "Folder managed" };
     case "paperclip":
-      return { icon: Paperclip, label: sourceLabel ?? "Paperclip", managedLabel: "Paperclip managed" };
+      return { icon: Paperclip, label: sourceLabel ?? VOCAB.appName, managedLabel: `${VOCAB.appName} managed` };
     default:
       return { icon: Boxes, label: sourceLabel ?? "Catalog", managedLabel: "Catalog managed" };
   }
@@ -881,7 +882,7 @@ export function CompanySkills() {
       pushToast({
         tone: "success",
         title: "Skill created",
-        body: `${skill.name} is now editable in the Paperclip workspace.`,
+        body: `${skill.name} is now editable in the ${VOCAB.appName} workspace.`,
       });
     },
     onError: (error) => {

ui/src/pages/Dashboard.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useMemo, useRef, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { Link } from "@/lib/router";
 import { useQuery } from "@tanstack/react-query";
 import { dashboardApi } from "../api/dashboard";
@@ -168,14 +169,14 @@ export function Dashboard() {
       return (
         <EmptyState
           icon={LayoutDashboard}
-          message="Welcome to Paperclip. Set up your first company and agent to get started."
+          message={`Welcome to ${VOCAB.appName}. Set up your first ${VOCAB.company.toLowerCase()} and agent to get started.`}
           action="Get Started"
           onAction={openOnboarding}
         />
       );
     }
     return (
-      <EmptyState icon={LayoutDashboard} message="Create or select a company to view the dashboard." />
+      <EmptyState icon={LayoutDashboard} message={`Create or select a ${VOCAB.company.toLowerCase()} to view the dashboard.`} />
     );
   }
 

ui/src/pages/InviteLanding.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useMemo, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import { Link, useParams } from "@/lib/router";
 import { accessApi } from "../api/access";
@@ -191,7 +192,7 @@ export function InviteLandingPage() {
           )}
           {(onboardingSkillUrl || onboardingSkillPath || onboardingInstallPath) && (
             <div className="mt-3 space-y-1 rounded-md border border-border bg-muted/30 p-3 text-xs text-muted-foreground">
-              <p className="font-medium text-foreground">Paperclip skill bootstrap</p>
+              <p className="font-medium text-foreground">{VOCAB.appName} skill bootstrap</p>
               {onboardingSkillUrl && <p className="font-mono break-all">GET {onboardingSkillUrl}</p>}
               {!onboardingSkillUrl && onboardingSkillPath && <p className="font-mono break-all">GET {onboardingSkillPath}</p>}
               {onboardingInstallPath && <p className="font-mono break-all">Install to {onboardingInstallPath}</p>}
@@ -226,7 +227,7 @@ export function InviteLandingPage() {
     <div className="mx-auto max-w-xl py-10">
       <div className="rounded-lg border border-border bg-card p-6">
         <h1 className="text-xl font-semibold">
-          {invite.inviteType === "bootstrap_ceo" ? "Bootstrap your Paperclip instance" : "Join this Paperclip company"}
+          {invite.inviteType === "bootstrap_ceo" ? `Bootstrap your ${VOCAB.appName} instance` : `Join this ${VOCAB.appName} ${VOCAB.company.toLowerCase()}`}
         </h1>
         <p className="mt-2 text-sm text-muted-foreground">Invite expires {dateTime(invite.expiresAt)}.</p>
 

ui/src/pages/IssueDetail.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useMemo, useRef, useState, type ChangeEvent, type DragEvent } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { pickTextColorForPillBg } from "@/lib/color-contrast";
 import { Link, useLocation, useNavigate, useParams } from "@/lib/router";
 import { useQuery, useMutation, useQueryClient } from "@tanstack/react-query";
@@ -191,7 +192,7 @@ function ActorIdentity({ evt, agentMap }: { evt: ActivityEvent; agentMap: Map<st
     return <Identity name={agent?.name ?? id.slice(0, 8)} size="sm" />;
   }
   if (evt.actorType === "system") return <Identity name="System" size="sm" />;
-  if (evt.actorType === "user") return <Identity name="Board" size="sm" />;
+  if (evt.actorType === "user") return <Identity name={VOCAB.board} size="sm" />;
   return <Identity name={id || "Unknown"} size="sm" />;
 }
 

ui/src/pages/NewAgent.tsx

@@ -1,4 +1,5 @@
 import { useState, useEffect } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery, useMutation, useQueryClient } from "@tanstack/react-query";
 import { useNavigate, useSearchParams } from "@/lib/router";
 import { useCompany } from "../context/CompanyContext";
@@ -64,10 +65,12 @@ export function NewAgent() {
   const navigate = useNavigate();
   const [searchParams] = useSearchParams();
   const presetAdapterType = searchParams.get("adapterType");
+  const presetRole = searchParams.get("role"); // [nexus]
+  const presetName = searchParams.get("name"); // [nexus]
 
-  const [name, setName] = useState("");
+  const [name, setName] = useState(presetName ?? ""); // [nexus]
   const [title, setTitle] = useState("");
-  const [role, setRole] = useState("general");
+  const [role, setRole] = useState(presetRole ?? "general"); // [nexus]
   const [reportsTo, setReportsTo] = useState<string | null>(null);
   const [configValues, setConfigValues] = useState<CreateConfigValues>(defaultCreateValues);
   const [selectedSkillKeys, setSelectedSkillKeys] = useState<string[]>([]);
@@ -111,8 +114,8 @@ export function NewAgent() {
 
   useEffect(() => {
     if (isFirstAgent) {
-      if (!name) setName("CEO");
-      if (!title) setTitle("CEO");
+      if (!name) setName(VOCAB.ceo);
+      if (!title) setTitle(VOCAB.ceo);
     }
   }, [isFirstAgent]); // eslint-disable-line react-hooks/exhaustive-deps
 
@@ -290,9 +293,9 @@ export function NewAgent() {
         <div className="border-t border-border px-4 py-4">
           <div className="space-y-3">
             <div>
-              <h2 className="text-sm font-medium">Company skills</h2>
+              <h2 className="text-sm font-medium">{VOCAB.company} skills</h2>
               <p className="mt-1 text-xs text-muted-foreground">
-                Optional skills from the company library. Built-in Paperclip runtime skills are added automatically.
+                Optional skills from the {VOCAB.company.toLowerCase()} library. Built-in {VOCAB.appName} runtime skills are added automatically.
               </p>
             </div>
             {availableSkills.length === 0 ? (

ui/src/pages/NotFound.tsx

@@ -1,4 +1,5 @@
 import { useEffect } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { Link, useLocation } from "@/lib/router";
 import { AlertTriangle, Compass } from "lucide-react";
 import { Button } from "@/components/ui/button";
@@ -26,7 +27,7 @@ export function NotFoundPage({ scope = "global", requestedPrefix }: NotFoundPage
   const currentPath = `${location.pathname}${location.search}${location.hash}`;
   const normalizedPrefix = requestedPrefix?.toUpperCase();
 
-  const title = scope === "invalid_company_prefix" ? "Company not found" : "Page not found";
+  const title = scope === "invalid_company_prefix" ? `${VOCAB.company} not found` : "Page not found";
   const description =
     scope === "invalid_company_prefix"
       ? `No company matches prefix "${normalizedPrefix ?? "unknown"}".`

ui/src/pages/PluginManager.tsx

@@ -5,6 +5,7 @@
  * @see PLUGIN_SPEC.md §9 — Plugin Marketplace / Manager
  */
 import { useEffect, useMemo, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery, useMutation, useQueryClient } from "@tanstack/react-query";
 import type { PluginRecord } from "@paperclipai/shared";
 import { Link } from "@/lib/router";
@@ -74,7 +75,7 @@ export function PluginManager() {
 
   useEffect(() => {
     setBreadcrumbs([
-      { label: selectedCompany?.name ?? "Company", href: "/dashboard" },
+      { label: selectedCompany?.name ?? VOCAB.company, href: "/dashboard" },
       { label: "Settings", href: "/instance/settings/heartbeats" },
       { label: "Plugins" },
     ]);

ui/src/pages/PluginSettings.tsx

@@ -1,4 +1,5 @@
 import { useCallback, useEffect, useRef, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useQuery, useMutation, useQueryClient } from "@tanstack/react-query";
 import { Puzzle, ArrowLeft, ShieldAlert, ActivitySquare, CheckCircle, XCircle, Loader2, Clock, Cpu, Webhook, CalendarClock, AlertTriangle } from "lucide-react";
 import { useCompany } from "@/context/CompanyContext";
@@ -114,7 +115,7 @@ export function PluginSettings() {
 
   useEffect(() => {
     setBreadcrumbs([
-      { label: selectedCompany?.name ?? "Company", href: "/dashboard" },
+      { label: selectedCompany?.name ?? VOCAB.company, href: "/dashboard" },
       { label: "Settings", href: "/instance/settings/heartbeats" },
       { label: "Plugins", href: "/instance/settings/plugins" },
       { label: plugin?.manifestJson?.displayName ?? plugin?.packageName ?? "Plugin Details" },

ui/src/pages/Routines.tsx

@@ -1,4 +1,5 @@
 import { useEffect, useMemo, useRef, useState } from "react";
+import { VOCAB } from "@paperclipai/branding";
 import { useMutation, useQuery, useQueryClient } from "@tanstack/react-query";
 import { useNavigate } from "@/lib/router";
 import { ChevronDown, ChevronRight, MoreHorizontal, Play, Plus, Repeat } from "lucide-react";
@@ -155,7 +156,7 @@ export function Routines() {
     onError: (mutationError) => {
       pushToast({
         title: "Failed to update routine",
-        body: mutationError instanceof Error ? mutationError.message : "Paperclip could not update the routine.",
+        body: mutationError instanceof Error ? mutationError.message : `${VOCAB.appName} could not update the routine.`,
         tone: "error",
       });
     },
@@ -178,7 +179,7 @@ export function Routines() {
     onError: (mutationError) => {
       pushToast({
         title: "Routine run failed",
-        body: mutationError instanceof Error ? mutationError.message : "Paperclip could not start the routine run.",
+        body: mutationError instanceof Error ? mutationError.message : `${VOCAB.appName} could not start the routine run.`,
         tone: "error",
       });
     },
@@ -464,7 +465,7 @@ export function Routines() {
 
           <div className="flex flex-col gap-3 border-t border-border/60 px-5 py-4 sm:flex-row sm:items-center sm:justify-between">
             <div className="text-sm text-muted-foreground">
-              After creation, Paperclip takes you straight to trigger setup for schedules, webhooks, or internal runs.
+              After creation, {VOCAB.appName} takes you straight to trigger setup for schedules, webhooks, or internal runs.
             </div>
             <div className="flex flex-col gap-2 sm:items-end">
               <Button

ui/vite.config.ts

@@ -9,6 +9,9 @@ export default defineConfig({
     alias: {
       "@": path.resolve(__dirname, "./src"),
       lexical: path.resolve(__dirname, "./node_modules/lexical/Lexical.mjs"),
+      // [nexus] Replace upstream OnboardingWizard with Nexus single-step version
+      [path.resolve(__dirname, "src/components/OnboardingWizard")]:
+        path.resolve(__dirname, "./src/components/NexusOnboardingWizard"),
     },
   },
   server: {

vitest.config.ts

@@ -2,6 +2,6 @@ import { defineConfig } from "vitest/config";
 
 export default defineConfig({
   test: {
-    projects: ["packages/db", "packages/adapters/opencode-local", "server", "ui", "cli"],
+    projects: ["packages/db", "packages/adapters/opencode-local", "server", "ui", "cli", "packages/branding"],
   },
 });